LONDON, Oct. 20, 2016 /PRNewswire/ -- This study is derived from a survey of IT decision makers around the world across multiple industries. It provides insightful information on what drives investment in IT solutions, the IT-related challenges that organizations face today, and most importantly, plans for IT budgets. Technologies covered include Enterprise Mobility Management, Social Media Management & Marketing Tools, eCommerce/mCommerce, Unified Communications & Collaboration, Infrastructure and Data Centers, Big Data and Analytics, Digital Marketing, Customer Experience Management, Cybersecurity, Internet of Things (M2M), ERP/Supply Chain Management/HR Management. There is section on Internet of Things that explores drivers, challenges, and different phases of implementation. End user companies will be able to benchmark themselves with regard to IT investments while IT companies will learn how to gain a competitive advantage over the next few years.
Excerpts from study:
- With 35% of IT industry respondents saying they are early adopters, it is clear that this industry is the biggest proponent of IT solutions. More importantly, almost half of the respondents who had the highest margins and 37% of respondents who had the strongest growth were early adopters of IT.
- The top IT challenges for respondents are aligning IT with business goals, dealing with security threats, and migrating to the cloud.
- This year, top drivers for IT investments include expanding into new markets, boosting creativity and innovation, improving productivity, and reducing costs. CEOs, however, are most concerned with improving sales and marketing effectiveness.
- Companies with the strongest revenue growth find great value in social media management and marketing tools.
- Today, the most commonly deployed IT tools focus on cyber security, eCommerce, and the customer experience. In two years, they will be surpassed by the Internet of Things (IoT) and Big Data & Analytics.
- eCommerce, social media, and Big Data and analytics have the biggest impact on revenues for companies in the IT industry. They look to investments in infrastructure and data centers to help reduce costs across the organization.
- Fifty-five percent of IT industry agencies expect their IT budgets to increase next year. Spending allocations favor security, infrastructure, and analytics.
- Overall, the IT industry expects to increase its budget for IT investments by 13% from 2016 to 2017.
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