New Jersey Auto Insurance Group Gets Creative and Receives Multiple Awards
RED BANK, N.J., Jan. 10, 2012 /PRNewswire/ -- 2011 was an award-winning year for Plymouth Rock Assurance's internal advertising agency. Plymouth Rock is a New Jersey auto insurance group who recently built an in-house ad agency tasked with managing the advertising and communications efforts across the company. The agency has built core competencies around brand management, online marketing, digital and print design, social media, and public relations. In 2011, the team was recognized by multiple prestigious professional groups and won a total of six awards for their creative communications efforts.
"Our in-house ad agency showcases the capabilities and creativity of the company," said Marc V. Buro, Vice President of Marketing and Distribution, Plymouth Rock Management Company of New Jersey and President, Teachers Auto Insurance Company of New Jersey. "The team has successfully handled many comprehensive projects, including playing a large role in the company's recent re-branding effort. We are proud of their accomplishments and all the awards that they have won as a newly established agency, as well as their ability to produce creative communications that our customers can use and benefit from."
Plymouth Rock Assurance – Teachers' Insurance Plan of NJ received five awards for the design of their 2010-2011 and 2011-2012 annual planners, which incorporate design, fun and functionality and are distributed to customers each year. The 2010-2011 Teachers' planner received the following awards:
- American InHouse Design Award from Graphic Design USA
- MarCom Award – Platinum – from the Association of Marketing and Communication Professionals
- Hermes Creative Award – Gold – from the Association of Marketing and Communications Professionals
- Certificate of Excellence from the Art Director's Club of NJ
To date, the 2011-2012 planner has been recognized by the Association of Marketing and Communication Professionals with the MarCom Honorable Mention award.
With an award-winning design of their own, Plymouth Rock's Crashbusters® vans are sure to grab the attention of drivers on the roads of New Jersey with their eye catching graphics and bright green rims. Crashbusters vans are rolling mobile claim vehicles which provide assistance to customers with claims and appraise damaged vehicles. Plymouth Rock's in-house advertising agency received the 2011 MarCom Gold Award for the recent rebrand and design of their Crashbusters vans.
About Plymouth Rock
Plymouth Rock Management Company of New Jersey (www.PlymouthRockNJ.com) has two main New Jersey offices located in Red Bank and Berkeley Heights and manages one of the largest auto insurance groups exclusively serving New Jersey residents. Plymouth Rock's industry-leading service innovations include Get Home Safe, an exclusive, first-of-its-kind program that provides a free one-way cab service per year for use if customers feel unfit to drive; its Crashbusters® vans, the nation's first complete mobile automobile claim service; its Door to Door Valet Claim Service(SM) that offers vehicle pick-up, delivery and guaranteed auto repairs; and its Pledge of Assurance(SM), an industry-leading written commitment to service excellence. Insurance offered by Plymouth Rock Management Company of New Jersey under the brand name Plymouth Rock Assurance. Insurance underwritten by High Point Property and Casualty Insurance Company and its affiliates, Teachers Auto Insurance Company of New Jersey, Palisades Safety and Insurance Association and its affiliates.
SOURCE Plymouth Rock Assurance