2014

New Nationwide MDA Endurance Program Off and Running MDA Team Momentum will fuel the fight for muscle health at three inaugural races in 2014

 

CHICAGO, Dec. 20, 2013 /PRNewswire/ -- The Muscular Dystrophy Association today announced the formation and launch of MDA Team Momentum, a new nationwide endurance program designed to help support MDA's mission to find treatments and cures for muscle disease.

(Logo: http://photos.prnewswire.com/prnh/20120424/DC93207LOGO)

The MDA Team Momentum program gives beginners and endurance pros alike the opportunity to participate in an endurance race — a marathon or half-marathon — and dedicate their efforts to the fight for muscle health. Offering world-class training, mentors, a solid community of support and inspiration every step of the way, MDA Team Momentum not only will change the lives of millions of Americans affected by muscle disease, but also those of the walkers and runners who make every mile count for good.

"We're excited to announce and officially open registration for MDA Team Momentum today," said MDA Executive Vice President and Chief Executive Officer of Income Development Ann McNamara. "Every step participants take, every mile logged during training and events, and every dollar raised will advance MDA's mission to assist families with health care services and day-to-day support, fund life-changing research worldwide, and fight back against dozens of life-threatening muscle diseases."

The program provides in-person, group and online training and support tailored for half-marathon or full marathon races, while participants set fundraising goals for each race. MDA also will provide ample online resources, tips and suggestions to make reaching all fundraising goals easy, fun and successful. Recruitment for participants is currently underway in four key markets: Dallas, Boston, Washington, D.C., and Chicago. However, participants from around the world are encouraged to join the team.  

MDA Team Momentum is seeking inaugural partnerships for 2014 races, including the Michelob Ultra Boston 13.1 Marathon in Boston on Sept. 14, 2014, the Bank of America Chicago Marathon on Oct. 12, 2014, and the Marine Corps Marathon in Arlington, Va., on Oct. 26, 2014. To join MDA Team Momentum or to learn more, please visit, MDAteam.org and like the MDA Team Momentum page on Facebook at facebook.com/MDATeamMomentum.  

The tagline for MDA Team Momentum is "Move Your Muscles. Strengthen Theirs."  MDA strives to recruit runners through its existing programs, as well as through outreach to a whole new audience of supporters that can benefit from the program, enjoy the experience and advance its mission of help and hope for the families it serves.

"Team Momentum is a natural and contemporary extension of our brand enabling walkers, runners and athletes of all levels of ability to join forces with MDA and move their muscles to help strengthen those of the individuals and families living with muscle disease," said MDA Nationwide Director, Endurance Alison Tibbits. "There's never been a more hopeful time to find new treatments, and we believe Team Momentum can help us dramatically accelerate our program after decades of discovery and support for the families we assist." 

Sponsor Support

Three national partners have signed on for the 2014 MDA Team Momentum season to help support the campaign and MDA's programs of research and health care services, including MDA summer camp.

About CITGO

CITGO employees, marketers and retailers support MDA through a variety of special fundraising events. Their volunteer efforts and donations help MDA continue its research, comprehensive health care and support services, advocacy and education. Together, they have supported MDA for over 27 years and have raised more than $160 million.

CITGO, based in Houston, is a refiner, transporter and marketer of transportation fuels, lubricants, petrochemicals and other industrial products. The company is owned by PDV America Inc., an indirect wholly owned subsidiary of Petroleos de Venezuela, S.A., the national oil company of the Bolivarian Republic of Venezuela. For more information visit CITGO.com.
 

About Bodybuilding.com

Bodybuilding.com is the world's largest online sports nutrition store, based in Meridian, Idaho. Offering more than 11,500 health & fitness supplements and accessories, shipping to more than 155 countries. Bodybuilding.com helps over 26 million people every month achieve their health, fitness and appearance goals, by offering over 35,000 pages of FREE information, including more than 25,000 articles and 10,000 videos, expert online trainers, and new content added daily.  For more information please visit www.bodybuilding.com.

About Cellucor

Since its inception, the Cellucor brand has pursued a policy of quality, integrity and persistent innovation centered around one mission: to deliver the best results possible while simultaneously improving the customer's quality of life. Each and every unit undergoes strenuous quality testing to ensure potency, consistency, and most important, safety. We rely on customer's RESULTS to lead our marketing campaign and science serves as the foundation for our success.

About MDA

The Muscular Dystrophy Association is the world's leading nonprofit health agency dedicated to finding treatments and cures for muscular dystrophy, amyotrophic lateral sclerosis (ALS) and other neuromuscular diseases. It does so by funding worldwide research; by providing comprehensive health care services and support to MDA families nationwide; and by rallying communities to fight back through advocacy, fundraising and local engagement. Visit mda.org and follow us at facebook.com/MDAnational and @MDAnews.

RELATED LINKS:               
MDAteam.org

 

 

 

Video with caption: "MDA Team Momentum will not only change the lives of millions of Americans affected by muscle disease, but also those of the walkers and runners who make every mile count for good." Video available at: http://www.youtube.com/watch?v=ScYi-GeQIzg&feature=youtu.be

Image with caption: "To join MDA Team Momentum or to learn more, please visit, MDAteam.org and like the MDA Team Momentum page on Facebook at facebook.com/MDATeamMomentum." Image available at: http://photos.prnewswire.com/prnh/20131220/DC37052-a

Image with caption: "MDA Team Momentum will fuel the fight for muscle health at three inaugural races in 2014." Image available at: http://photos.prnewswire.com/prnh/20131220/DC37052LOGO-b

SOURCE Muscular Dystrophy Association



RELATED LINKS
http://www.mdausa.org

More by this Source


Custom Packages

Browse our custom packages or build your own to meet your unique communications needs.

Start today.

 

PR Newswire Membership

Fill out a PR Newswire membership form or contact us at (888) 776-0942.

Learn about PR Newswire services

Request more information about PR Newswire products and services or call us at (888) 776-0942.