Domestic non-sparkling water perennially reigns as the biggest segment of the U.S. packaged water industry, representing more than 95% of total volume in 2015.
Throughout most of the 1990s and 2000s, the retail premium segment – consisting of still water in single-serve polyethylene terephthalate (PET) bottles – drove the overall category's development. In 2015, the PET segment advanced by 8.9%, BMC's report showed.
Two segments outside the domestic non-sparkling realm posted dramatic growth in 2015. In 2014, imports notched their first double-digit growth rate since 2007, and another in 2015. Sparkling water held the smallest share of bottled water volume but grew at a rate faster than any other type in 2015.
About Beverage Marketing Corporation:
New York City-based Beverage Marketing Corporation is the leading research, consulting and financial services firm dedicated to the global beverage industry. Each year BMC publishes more than 40 market reports on a broad range of beverage categories, providing data, trend analysis and industry forecasts. For more information, please visit: http://www.beveragemarketing.com/shop/Market-Reports.aspx
212-688-7640 ext. 1958
To view the original version on PR Newswire, visit:http://www.prnewswire.com/news-releases/new-report-from-beverage-marketing-corporation-shows-bottled-water-growth-accelerates-300313318.html
SOURCE Beverage Marketing Corporation