New VTech(R) Channel Partner Program Helps Build on Trust of AT&T Brand to Meet the Telephony Needs of Small-to-Medium-Sized Businesses

BEAVERTON, Ore., July 12 /PRNewswire/ -- VTech Communications, Inc. d/b/a Advanced American Telephones, which manufactures AT&T-branded home and office telephones under a license agreement with AT&T Intellectual Property, today announced its SMB Telephony Channel Partner program to help solution providers market, sell and install its advanced AT&T-branded telephony products, including the Synapse™ phone system, SynJ™ extended range phone system and TL7600 assorted cordless headsets.

"VTech recognizes that solution providers are an integral extension of our sales force to reach the SMB market," said Mike Tierney, vice president of sales for Advanced American Telephones. "With the SMB Channel Partner program, we've formalized a slate of much-needed programs and services to help our partners attract new customers in a tough economic environment.  We will continuously update our program offerings and services that draw solution providers to choose AT&T-branded telephony products."

The SMB Partner program offers participants a tiered sales incentive program, networking opportunities at select VIP events, and special promotions and pricing directly from Advanced American Telephones, as well as national marketing support.  Channel partners will receive direct access to the manufacturer and feature-rich business systems with the strong AT&T brand.  The new program helps equip and support channel partners with the tools they need to shorten sales cycles and reach the small-to-medium-sized business community in multiple vertical markets, such as retail, restaurant, healthcare, etc.

AT&T Telephony Product Line

AT&T telephony products meet the needs of SMB customers across multiple industries, enabling advanced communication solutions that provide higher value than competing devices.

• Synapse Business Phone System: Provides up to 50 extensions with easy installation and management. This system is scalable from one to 16 outside lines, expanding as the business grows, without adding unnecessary expenses. Plus, it offers the option to add accessory cordless handsets, so employees can enjoy mobility in larger work environments.
• SynJ Extended Range Phone System: SMB employees work in a variety of places -- from small offices to the large warehouses. The SynJ extendable range phone system provides cordless handset extensions, Push-to-Talk functionality, up to a half mile of extended range^* (using DECT 6.0 repeaters) and mobile page and conferencing. 
• Cordless Headset:  It is easier than ever to go hands-free at work with the AT&T light and comfortable cordless headsets. Ultra-convenient with multiple wearing styles, these headsets allow employees opportunities to multitask and go farther from the base than most headsets.

Online Resources

To learn more about the program or to become a certified SMB Telephony Channel Partner, visit the website at www.telephones.att.com/smb, which offers numerous resources, such as product information, white papers, case studies and video demonstrations.  In addition, channel partners are included in the online geography-based SMB locator tool to help new customers find appropriate service providers in their area.  

About VTech®

VTech is one of the world's largest suppliers of corded and cordless telephones and electronic learning products.  It also provides highly sought-after contract manufacturing services.  Founded in 1976, the Group's mission is to be the most cost effective designer and manufacturer of innovative, high quality consumer electronic products and to distribute them to markets worldwide in the most efficient manner.

For further information on VTech and its array of products, please visit www.vtechphones.com.

About AT&T

AT&T Inc. (NYSE: T) is a premier communications holding company. Its subsidiaries and affiliates - AT&T operating companies - are the providers of AT&T services in the United States and around the world. With a powerful array of network resources that includes the nation's fastest 3G network. AT&T is a leading provider of wireless, Wi-Fi, high speed Internet and voice services. A leader in mobile broadband, AT&T also offers the best wireless coverage worldwide, offering the most wireless phones that work in the most countries. It also offers advanced TV services under the AT&T U-verse(SM)and AT&T | DIRECTV(SM) brands. The company's suite of IP-based business communications services is one of the most advanced in the world. In domestic markets, AT&T Advertising Solutions and AT&T Interactive are known for their leadership in local search and advertising. In 2010, AT&T again ranked among the 50 Most Admired Companies by FORTUNE^® magazine.

Additional information about AT&T Inc. and the products and services provided by AT&T subsidiaries and affiliates is available at http://www.att.com. This AT&T news release and other announcements are available at http://www.att.com/newsroom and as part of an RSS feed at www.att.com/rss. Or follow our news on Twitter at @ATTNews. Find us on Facebook at www.Facebook.com/ATT to discover more about our consumer and wireless services or at www.facebook.com/ATTSmallBiz to discover more about our small business services.

© 2010 AT&T Intellectual Property. All rights reserved. 3G service is not available in all areas. AT&T, the AT&T logo and all other marks contained herein  are trademarks of AT&T Intellectual Property and/or AT&T affiliated companies. All other marks contained herein are the property of their respective owners.

Synapse and SynJ are trademarks of Advanced American Telephones.

^* Open range test was performed by Wyle Laboratories, an independent commercial test facility. "up to a half mile of extended range" refers to the maximum open field range. Actual range may vary depending on intervening obstacles. Maximum operable range distances are based on all-indoor use.

SOURCE VTech Communications, Inc.; Advanced American Telephones