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Numerex Announces New Flexible Location-Based Services Platform

Platform Supports Satellite and Cellular Tracking and Monitoring

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ATLANTA, April 5, 2012 /PRNewswire/ -- Numerex Corp (NASDAQ: NMRX), a leading single source provider of secure machine-to-machine (M2M) products and services, today unveiled its new Location-Based Services (LBS) platform, which provides enterprises with secure, scalable solutions for monitoring, tracking and recovering a wide variety of mobile assets.

This new platform addresses the needs of agriculture, transportation, construction and many other industries seeking to rapidly implement cost-effective tracking and monitoring solutions for mobile or semi-mobile assets. Numerex's LBS platform provides asset visibility and control from one easy-to-use, multilingual, web-based portal. It supports highly configurable applications, integrating to several long-life battery- and vehicle-powered M2M devices connected through both cellular and satellite networks.

Numerex platform users benefit from key features such as:

  • "Slap and Map" Simplicity: Tracking devices can be installed, activated and visible on a mapping application in minutes.
  • Satellite and Cellular Options: Connectivity is tailored to meet budget and geographic needs.
  • Motion Alert: User knows when the asset goes in motion, and can track its movement.

"Knowing where mobile assets are at any point in time, and when they move unexpectedly, is a top-of-mind issue across a number of industries. The cost of setting up and deploying a solution requiring cellular or satellite coverage used to break the business model except for very high value assets. With our new LBS platform users can show a return on investment even for assets worth only a few thousand dollars. Numerex is opening a new segment of the market with a horizontal platform approach, making economical solutions available for a broad array of needs and markets - from tracking a shipping container, to a construction site generator, to a snowmobile trailer, to almost anything," said Darren Koenig, vice president of marketing and products at Numerex.

Built on Numerex FAST® - the company's horizontal service delivery platform which includes Network as a Service (Numerex NaaS™) managing disparate wireless connectivity options; Platform as a Service (Numerex PaaS™) enabling data consolidation, manipulation, and delivery; and Software as a Service (Numerex SaaS™) providing intelligent, web-based applications – this LBS Platform enables enterprises to add new capabilities to their existing infrastructure quickly and efficiently.

As a single source provider for M2M solutions, Numerex can manage the entire process from development through deployment, allowing customers to focus on their core business. In addition to its robust platform and connectivity infrastructure, Numerex provides end-to-end support including application development, integration and implementation. Customers benefit from flow-through account management, 24/7 call-center support, and dedicated project launch resources to ensure smooth deployments and overall reliability.

About Numerex

Numerex Corp (NASDAQ: NMRX) is a leading provider of machine-to-machine (M2M) business services, technology, and products used in the development and support of M2M solutions for the enterprise and government markets worldwide. The Company offers Numerex DNA® that includes hardware and smart Devices, cellular and satellite Network services, and software Applications that are delivered through Numerex FAST® (Foundation Application Software Technology). Customers typically subscribe to device management, network, and application services through hosted platforms. Business services enable the development of efficient, reliable, and secure solutions while simplifying and speeding up deployment through streamlined processes and comprehensive integration services. Numerex is ISO 27001 information security-certified. "Machines Trust Us®" represents the Company's focus on M2M data security, service reliability, and round-the-clock support of its customers' M2M solutions. For additional information, please visit www.numerex.com.

© 2012 Numerex Corp. All rights reserved. Numerex, the Numerex logo and all other marks contained herein are trademarks of Numerex Corp. and/or Numerex- affiliated companies. All other marks contained herein are the property of their respective owners.

This press release contains, and other statements may contain, forward-looking statements with respect to Numerex future financial or business performance, conditions or strategies and other financial and business matters, including expectations regarding growth trends and activities in the wireless data business. Forward-looking statements are typically identified by words or phrases such as "believe," "expect," "anticipate," "intend," "estimate," "assume," "strategy," "plan," "outlook," "outcome," "continue," "remain," "trend," and variations of such words and similar expressions, or future or conditional verbs such as "will," "would," "should," "could," "may," or similar expressions. Numerex cautions that these forward-looking statements are subject to numerous assumptions, risks and uncertainties, which change over time. These forward-looking statements speak only as of the date of this press release, and Numerex assumes no duty to update forward-looking statements. Actual results could differ materially from those anticipated in these forward-looking statements and future results could differ materially from historical performance.

Numerex Media Contact:

Carrie Crabill

404 214-0722 ext 102

ccrabill@trevelinokeller.com


Investor Relations Contact:

Seth Potter

646-277-1230

SOURCE Numerex Corp



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http://www.numerex.com

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