LOS ANGELES, April 6, 2017 /PRNewswire/ -- NYX Professional Makeup has launched its sixth annual Fine Artistry of Cosmetic Elites (FACE) Awards, a national competition that celebrates the online makeup artist and beauty community in search of The Beauty Vlogger of the Year.
The competition is formally open for aspiring beauty vloggers and makeup artists (aged 14+) to enter on www.faceawards.com.
Inspired by the ever-growing and passionate community of beauty vloggers on YouTube, NYX Professional Makeup created the FACE Awards to recognize these up-and-coming beauty stars, help foster their professional career development and unite the online beauty community behind a single annual event.
"NYX Professional Makeup is proud to offer a unique platform to celebrate makeup artistry," said Sarah El-Annan, AVP Integrated Marketing and PR. "Every year, we are blown away by the incredible talent seen in the submissions. We look forward to recognizing the Beauty Vlogger of the Year at our live event in August."
After the submission periods close at the end of the month, a panel of judges will select 30 semi-finalists. In June, a tally of public votes will determine the 20 semi-finalists who are moving on to the second video challenge. After the second challenge, the group will be narrowed down to 12 semi-finalists who will perform their third video challenge, and the six receiving the highest amount of votes will advance to the final event.
In August, the top six finalists will be flown to Los Angeles to compete in a live show in front of fans, peers, beauty influencers and celebrity judges. Contestants will be judged on their creativity, educational content, artistry and personality. In addition to the Grand Prize winner, the five runner-ups will each receive $10,000.
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SOURCE NYX Cosmetics