NEW YORK, May 4, 2016 /PRNewswire/ -- Ogilvy Public Relations, a groundbreaking global communications firm won top honor, with Strayer University, in the Educational and Cultural Institution category at the North America SABRE Awards for its superior achievement in brand building, reputation and engagement Tuesday evening. The award ceremony celebrates the professional skill and creativity that embodies highly effective PR work.
In addition to the "Strayer Success Project," the following campaigns were recognized as finalists:
- "Connecting Content to KPIs: Defining a Data-Driven Strategy for Mozilla Firefox" with Mozilla Firefox for measurement and evaluation;
- "Moore's Law: Celebrating 50 Years of Innovation" with Intel Corporation for reputation management;
- "Ready. Raise. Rise." with Bristol-Myers Squibb for consumer health;
- "New Suez Canal – Symbol of the New Egypt" with Suez Canal Authority for global campaign;
- "Covered California Third Open Enrollment: Spotlight on Coverage" with Covered California for government agency;
- "2015 World Humanitarian Day #ShareHumanity Campaign" with United Nations for multi-market campaign;
- "Inviting the World to Discover America One Story at a Time" with Brand USA for travel and tourism.
Stuart Smith, Ogilvy PR's Global CEO, said, "We are delighted with the recognition that these awards represent and grateful to our clients who trust us to deliver creative and effective campaigns. My thanks also to our teams who are pushing hard at the boundaries of what creativity means in our new integrated world of communications."
These honors follow on Ogilvy PR's recognition, in April, for winning the PRWeek Global Creative Award for "Great Chinese Names for Great Britain" with VisitBritain and for the Global Non Profit Award for "The Marathon Walker" with Water for Africa. In March, Ogilvy PR was honored, for PRWeek Public Sector Campaign of the Year for "Inviting the World to Discover America One Story at a Time" with Brand USA. Furthermore, Ogilvy PR was a finalist for two campaigns: "Helping Smokers 'Click to Quit' with Quitter's Circle" with the American Lung Association and Pfizer and "Covered California Second Open Enrollment 'I'm In'" with Covered California. The PRWeek Awards celebrate the work of corporate, agency, education and nonprofit teams.
About Ogilvy Public Relations
Ogilvy Public Relations (Ogilvy) is a global, multi-disciplinary communications leader operating in more than 85 offices across six continents. In 2015, for the fourth consecutive year, it was named the Cannes Lions Network of the Year. Ogilvy was also named Best Digital Consultancy in the World, one of the Most Creative Agencies, Asia Pacific Consultancy of the Year, and Best South-East Agency by the Holmes Report. Ogilvy PR is a unit of Ogilvy & Mather, a WPP company (NASDAQ: WPPGY), and one of the largest marketing communications companies in the world: it integrates deeply with all Ogilvy disciplines (advertising, direct marketing, activation, promotional, digital, social and content, and entertainment) through the proprietary Ogilvy Fusion™ approach to delivering comprehensive, business solutions through content creation, community building, and communications with measurable results. For more information, visit our website at www.ogilvypr.com or follow us at @ogilvypr.
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SOURCE Ogilvy Public Relations