WASHINGTON, July 18, 2014 /PRNewswire/ -- Ogilvy Public Relations announced today a pro-bono partnership with the Wilson Center's Women in Public Service Project (WPSP). The collaboration brings Ogilvy's brightest talent in corporate and public affairs to advance the WPSP's strategic communications efforts, inspiring and mobilizing a new generation of women leaders in public service.
Kate Cronin, global managing director of Ogilvy CommonHealth and Lisa Ross, Executive Vice President and head of Public Affairs, are leading the collaborative effort. Ogilvy's engagement includes developing a message framework to influence various stakeholders as well as providing strategic guidance to WPSP outreach initiatives.
Founded in 2011 by former U.S. Secretary of State Hillary Clinton and the Seven Sisters colleges, the Wilson Center's WPSP advances the full and equal participation of women in public service, through learning institutes and programs, mentorship, and research. The WPSP has developed partnerships with academic institutions, governments, and public and private companies globally to reach 50 by 50: 50 percent of public service leadership positions held by women by 2050.
"The communication of a powerful message is critical to furthering our mission. The WPSP has benefited enormously from the thoughtful point of view and enriching advice Ogilvy brings to the table. The WPSP is relentlessly working to advance more women leaders in public service and to inspire them to invest in their countries and communities, provide leadership in their governments, and change the way global solutions are forged," said Rangita de Silva de Alwis, director of the WPSP.
"We are delighted to work with a pro-bono partner that has the vision and the ability to spearhead the imperative issue of women leadership in public service," said Lisa Ross. "As a woman who has worked in public service, I am very cognizant about the need to have women represented equally at the decision table. We look forward to continue amplifying the WPSP message and bringing it to those who can make the greatest difference inside the beltway and around the world."
As part of their year-round activities, the WPSP hosted the Learning Institute in Mount Holyoke, Simmons, and Smith Colleges from May 25 to June 6. The Institute provides selected emerging women leaders with the concrete tools and connections necessary to re-build their communities following periods of social and political unrest.
About Ogilvy Public Relations
Ogilvy Public Relations (Ogilvy PR) is a global, multi-disciplinary communications leader operating in more than 85 offices across six continents. In 2013, for the second consecutive year, Ogilvy was named Cannes Lions Network of the Year and Most Effective Agency Network by the Effie Global Effectiveness Index. Ogilvy was also named Best Digital Consultancy in the World, Most Creative Agency and Best South-East Agency by the Holmes Report. Ogilvy PR integrates deeply with all Ogilvy & Mather disciplines (advertising, direct marketing, activation, promotional, digital and entertainment) through the proprietary Ogilvy Fusion™ approach to delivering comprehensive, business solutions through content creation, community building, and communications with measurable results. Ogilvy PR is a unit of Ogilvy & Mather, a WPP company (NASDAQ: WPPGY), and one of the largest marketing communications companies in the world. For more information, visit our website at www.ogilvypr.com or follow us on Twitter at @ogilvypr.
About the Women in Public Service Project Founded in 2011 by U.S. Secretary of State Hillary Clinton, in partnership with the U.S. State Department and the Seven Sisters Colleges, The Women in Public Service Project (WPSP) seeks to empower the next generation of women around the world and mobilize them on issues of critical importance in public service. Through innovative research, dynamic learning institutes, and strategic mentoring, the WPSP is committed to a new global partnership aimed at reaching a minimum of 50 percent representation of women in decision-making roles in public service by 2050 – 50 by 50.
SOURCE Ogilvy Public Relations