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Old Whiskey River Bourbon and Trump Vodka to be Distributed by Phillips in Wisconsin


News provided by

Drinks Americas Holdings, Ltd.

May 12, 2010, 12:04 ET

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WILTON, Conn., May 12 /PRNewswire-FirstCall/ -- Drinks Americas Holdings, Ltd. (OTC Bulletin Board: DKAM) a leading owner, developer and marketer of premium beverages associated with renowned icons, announced today that the Company's Willie Nelson's Old Whiskey River Bourbon and Trump Super Premium Vodka will be distributed this summer in Wisconsin by the Phillips Distributing Corporation.

(Photo:  http://www.newscom.com/cgi-bin/prnh/20100512/NY03662 )

Jack McKenzie, Sales Manager for Drinks Americas' products through Mexcor International Wine and Spirits stated, "Old Whiskey River Bourbon, with the resurgence in brown spirits consumption across the country, is expected to gain instant recognition not only for it's affiliation with American icon Willie Nelson and through the tremendous support from his fans, but also for it's award-winning, sweet and smooth taste."

McKenzie added, "Trump Super Premium Vodka is also an award winning brand that will get the attention it deserves from Phillips Distributing, a locally owned company where the management has a direct stake in the success of all the brands it represents.   And for those consumers who appreciate luxury and distinction, Trump Vodka, which is 5 times distilled and imported from Holland in stunning gold labeled bottles, will most certainly impress."  

Old Whiskey River Bourbon is available now in Wisconsin, and Trump Super Premium Vodka is expected to be available in June 2010.

About Drinks Americas

Drinks Americas develops, owns, markets, and nationally distributes alcoholic and non-alcoholic premium beverages associated with renowned icon celebrities, including Willie Nelson's Old Whiskey River Bourbon and Trump Super Premium Vodkas. Other products owned by Drinks Americas include Olifant Vodka, Aguila Tequila and Rheingold Beer. The Company has recently developed and assisted in the launch of Kid Rock's American Badass Beer selling in Michigan.

For further information, please visit our new website at www.drinksamericas.com.

Safe Harbor

Except for the historical information contained herein, the matters set forth in this release, including the description of the company and its product offerings, are forward-looking statements within the meaning of the "safe harbor" provision of the Private Securities Litigation Reform Act of 1995. These forward-looking statements are subject to risks and uncertainties that may cause actual results to differ materially, including the historical volatility and low trading volume of our stock, the risk and uncertainties inherent in the early stages of growth companies, the company's need to raise substantial additional capital to proceed with its business, risks associated with competitors, and other risks detailed from time to time in the company's most recent filings with the Securities and Exchange Commission. These forward-looking statements speak only as of the date hereof. The company disclaims any intent or obligation to update these forward-looking statements.


Contacts:

Charles Davidson

Drinks Americas, Inc.

203-762-7000


Dan Schustack

CEOcast, Inc.

212-732-4300


Mirador Consulting

561-989-3600


SOURCE Drinks Americas Holdings, Ltd.

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