GATLINBURG, Tenn., March 28, 2013 /PRNewswire/ -- Ole Smoky Tennessee Moonshine has been awarded the title of Rising Star, based on the latest sales results published by the Beverage Information Group. Ole Smoky is the sole moonshine brand among the list of the 2013 Rising Star honorees. Fueled by consumer demand and a growing national distribution footprint, the brand sold close to 100,000 cases (9-L bottles) of its six moonshine flavors in 2012, an increase of over 200 percent from 2011. The winning announcement will be published in the April online and print editions of Cheers, Beverage Dynamics and StateWays magazines.
An authentic American brand located in the heart of Appalachia, Ole Smoky Tennessee Moonshine attributes its remarkable growth to strong community ties and a tradition rooted deeply in the 200-year-old art of distilling quality moonshine. Founded in 2010, when the state of Tennessee first legalized the commercial distillation of moonshine, the company has since grown to become the proud creator of more than 100 local jobs and a major tourist attraction in the Great Smoky Mountains.
"Connecting with our heritage and offering a quality product that is different from anything people have tried before is what Ole Smoky Moonshine stands for," said company co-founder Joe Baker. "We like to see people come together to support our brand, and we're thrilled to be named one of the industry's 2013 Rising Stars. We're eager to build on this momentum and continue moving forward in 2014 and beyond."
About the Beverage Information Group
The Beverage Information Group has been reporting on the alcohol industry for nearly eight years and has acknowledged and awarded Growth Brands within the industry for roughly 12 years. The group's Rising Stars award recognizes promising products that are relatively new to the market and have proven themselves worthy through notable growth and have limitless potential for continued success.
About Ole Smoky Tennessee Moonshine
Currently, Ole Smoky Tennessee Moonshine retails six flavors of moonshine made from local East Tennessee corn, then manufactured, bottled and shipped directly from the company's famed Gatlinburg distillery. The Ole Smoky Moonshine distillery, known as The Holler, is America's most visited distillery and produces the brand's signature 100 proof Original Moonshine, White Lightnin'™, Moonshine Cherries™, Peach Moonshine™, Apple Pie Moonshine™ and Blackberry Moonshine™. In true southern style, each Ole Smoky Moonshine flavor is inspired by the hand-crafted recipes of the Tennessee families who have been bottling moonshine in the smoky mountains for more than a century. Available in 48 states, Ole Smoky Tennessee Moonshine can be found at local retailers and is sampled and sold at some of the biggest music and sporting events in the country.
For more information about the brand, please visit www.olesmokymoonshine.com.
To receive product images, recipes or to schedule an interview with key executives please contact Drew Tybus via email at Drew.Tybus@PorterNovelli.com or (212) 601-8327
SOURCE Ole Smoky Tennessee Moonshine