Omnicom Named Most Effective Advertising Group in North America
Omnicom Agencies also recognized for their industry leading creative and strategic work by NA Effies, NY Festival, Webby's, Sabres, and Adweek
NEW YORK, May 28, 2013 /PRNewswire/ -- Omnicom Group Inc. (NYSE: OMC) was a big winner at the recent North America Effie awards show, where it was ranked first among holding companies in the Effie Effectiveness Index. BBDO was also ranked one of the most effective agency networks.
The Effies are the culmination of a number of top honors Omnicom agencies have recently earned from prestigious award shows and key industry publications.
DDB and its Tribal Worldwide division swept the Webby Awards winning "Agency of the Year" for the second year in row, as well as picking up gold in multiple categories. McDonald's Canada "Our Food, Your Questions" Digital platform by Tribal Toronto won Webby Awards for Best Food & Beverage Interactive Advertising & Media; Best Integrated Campaign; and Webby and People's Voice Awards for Best Customer Service Social campaign.
At the recently held Americas SABRE Awards, Ketchum won 12 awards more than any other firm. BBDO won the Network of the Year at the New York Festivals. Omnicom Media Group agency OMD Worldwide was the only network that won an Adweek Project Isaac award in two categories – media and best practices. The Project Isaac awards were created to celebrate invention in media, advertising, marketing and technology.
"The outstanding results achieved at the recent award shows reflect the unparalleled creativity and innovation of our agencies," said John Wren, CEO and president of Omnicom Group. "This recognition clearly validates our commitment to setting the new gold standard in creating work that is both smart and creative on behalf of our clients."
About Omnicom Group Inc.
Omnicom Group Inc. (NYSE-OMC) is a leading global marketing and corporate communications company. Omnicom's branded networks and numerous specialty firms provide advertising, strategic media planning and buying, digital and interactive marketing, direct and promotional marketing, public relations and other specialty communications services to over 5,000 clients in more than 100 countries.
For further information on Omnicom and its brands, please visit www.omnicomgroup.com
SOURCE Omnicom Group Inc.
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