Ooredoo Group Selects GoSwiff as Global Partner for Mobile Payments

Agreement to launch mPOS with Value-Added services in Nine Countries

Dec 21, 2015, 09:00 ET from Ooredoo

DOHA, Qatar, Dec. 21, 2015 /PRNewswire/ -- Ooredoo Group today announced that it has selected GoSwiff, a global mobile payments and marketing solutions provider, as its partner for the implementation of its international mPOS (mobile point of sale) platform.

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The partnership will cover nine markets including Algeria, Indonesia, Iraq, Kuwait, Myanmar, Maldives, Oman, Qatar and Tunisia. It will include recruiting merchants to the platform, from large corporates to micro-merchants.

GoSwiff will provide an integrated multi-payment solution including mPOS, mobile money and airtime top-up for Ooredoo's merchant clients. The service will also include Value Added Services, including merchant reward programs, to encourage a greater volume of transactions, and consumer loyalty tools that will enable Ooredoo to better engage with its customers.

As part of the agreement, Ooredoo Group is outsourcing managed services for mPOS to GoSwiff, including merchant profiling, segmentation and engagement with different industry verticals.

"With its comprehensive range of services and international experience, GoSwiff is a strong partner to help Ooredoo build our mPOS platform. Combined with its global footprint and extensive capabilities in outsourcing the deployment, merchant acquisition and merchant on-boarding in emerging markets, we are confident that our partnership with GoSwiff will enable us to broaden our offer and engage even more effectively with our customers," said  H.E. Sheikh Saud Bin Nasser Al Thani, Group CEO, Ooredoo.

"We are proud to have been selected by Ooredoo Group as its global partner as the company introduces its offer of mobile payments to nine exciting markets across North Africa, Middle East and South East Asia. We already have a presence in each of these regions and, with this new partnership with Ooredoo, look forward to serving local merchants even better," said Simone Ranucci Brandimarte, CEO, GoSwiff.

"Our focus will be on long term value creation, offering a seamless buying experience to customers, benefitting Ooredoo's customers both online and at the point of sale. We look forward to developing new services jointly in the future and bring innovation into the countries we operate in together," said Stefano Diemmi, COO, GoSwiff.

About Ooredoo

Ooredoo is a leading international communications company delivering mobile, fixed, broadband internet and corporate managed services tailored to the needs of consumers and businesses across markets in the Middle East, North Africa and Southeast Asia. As a community-focused company, Ooredoo is guided by its vision of enriching people's lives and its belief that it can stimulate human growth by leveraging communications to help people achieve their full potential. Ooredoo has a presence in markets such as Qatar, Kuwait, Oman, Algeria, Tunisia, Iraq, Palestine, the Maldives, Myanmar and Indonesia. The company was named "Most Innovative Company of the Year – MEA Region" at the 2015 International Business Awards.

The company reported revenues of US$ 9.1 billion in 2014 and had a consolidated global customer base of 114.9 million customers as of 30 September 2015. Ooredoo's shares are listed on the Qatar Stock Exchange and the Abu Dhabi Securities Exchange.

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About GoSwiff

GoSwiffTM is a leading provider of mobile payment platforms and marketing solutions. We offer an integrated mobile commerce platform for online, mobile and in-store payment acceptance systems – and are helping to meet the growing demand for digital payments in both emerging and developed markets. Our secure payment solutions are benefitting banks, merchants and consumers by increasing financial inclusion and providing a safer, faster and more cost-efficient means of payment.

Incorporated in 2010, GoSwiff is headquartered in Singapore and currently has a presence in 25 countries around the world. To learn more, visit www.goswiff.com and follow us on Twitter & LinkedIn @GoSwiff.

SOURCE Ooredoo