2014

Outback Steakhouse® Plays it Cool this Summer, Unveils New Mini Milkshakes Outback and OREO® to Celebrate with an OREO® Mini Milkshake Facebook Giveaway on July 24

TAMPA, Fla., July 24, 2013 /PRNewswire/ -- Something MINI is doing BIG things at Outback.  Outback Steakhouse® is shakin' up the dessert menu this summer with the addition of new, hand-crafted Mini Milkshakes starting at just $2.99*. Made to order with creamy Blue Bell® Homemade Ice Cream, each Mini Milkshake is topped with house-made whipped cream and available in a variety of flavors including,  Vanilla, Chocolate, Strawberry, OREO® Cookie and this summer's seasonal flavor, Banana Pudding.

(Photo: http://photos.prnewswire.com/prnh/20130724/FL52422 )

(Logo: http://photos.prnewswire.com/prnh/20090608/FL29306LOGO )

"Our ice-cold mini milkshakes may be built for one, but they are crafted to deliver a rich flavor that all members of the family can enjoy," said Outback Steakhouse Chief Marketing Officer, Mike Kappitt. "They are the perfect after dinner treat and an affordable way to indulge during the summer's sweltering heat."

Outback's new creamy treats are served in adorable mini milk jugs with an artistic straw and a flavor-relevant treat garnish. A brilliant top off to a meal at Outback, these Mini Milkshakes are chef inspired and full of goodness to deliver a creamy, flavorful dessert in the perfect individual portion. With five flavors to choose from , the choice is all yours... no need to share!

To celebrate, Outback Steakhouse® is partnering with OREO® for an OREO® Mini Milkshake giveaway. Beginning Wednesday, July 24, customers can visit the OREO® Facebook page at 8pET to claim a free OREO® Mini Milkshake via an Outback Steakhouse form fill  site through July 31.  The coupon will be redeemable at most Outback Steakhouse® locations nationwide until August 7, 2013.

In Australia, there's a fresh take on life. At Outback, that fresh spirit inspires every dish. Outback's commitment to freshness means food is made to order with the highest quality ingredients. In fact, Outback Steakhouse was recently voted No. 1 Best Steak in the 2012 Zagat Survey of National Full-Service Restaurant Chains for the fourth consecutive year. Outback Signature steaks can be savored two ways: seasoned and seared with a secret blend of 17 spices, or wood-fire grilled to perfection. At down-under prices, it's easier to enjoy a meal at Outback more often.

To find a location near you or for more information about Outback Steakhouse, please visit www.Outback.com, facebook.com/outback or follow us on Twitter @Outback. *Prices and participation may vary.

About Outback Steakhouse
Outback Steakhouse was voted #1 Best Steak in the 2012 Zagat Survey® of National Full-Service Restaurant Chains for the fourth consecutive year. Outback Steakhouse starts fresh every day to create the flavors that our mates crave. Best known for grilled steaks, chicken and seafood, Outback also offers a wide variety of crisp salads and freshly made soups and sides. New creations and grilled classics are made from scratch daily using only the highest quality ingredients sourced from around the world. For more information, please visit www.outback.com or http://www.facebook.com/outback.

*Prices & participation may vary. Not available in California, Washington, Oregon, Alaska, Montana or Idaho
OREO and the OREO Wafer Design are registered trademarks of Mondelez International group 

SOURCE Outback Steakhouse



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