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Overall Satisfaction Is Up and Monthly Bills Down, Yet Electric Providers Still Lag Behind Other Industries in Customer Satisfaction, J.D. Power Study Finds

Power Reliability Shows Improvement; Communications about Outages Is Key

J.D. Power corporate logo.

News provided by

J.D. Power

Jul 13, 2016, 08:00 ET

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COSTA MESA, Calif., July 13, 2016 /PRNewswire/ -- Although customer-reported monthly electric bills have fallen to their lowest levels in 10 years and overall satisfaction is on the rise, electric utility providers continue to struggle to match other industries in customer satisfaction, according to the J.D. Power 2016 Electric Utility Residential Customer Satisfaction Study,SM released today.

The study, now in its 18th year, measures customer satisfaction with electric utility companies by examining six factors: power quality & reliability; price; billing & payment; corporate citizenship; communications; and customer service. Satisfaction is calculated on a 1,000-point scale.

Overall satisfaction has improved for the fourth consecutive year, averaging 680, up by 12 points from 2015. However, the industry continues to trail far behind many of the other industries J.D. Power tracks, including auto insurance (averaging 811 in 2016), retail banking (793), and airline (726).1 In fact, only 11 of the 137 utility brands included the study outperform the airline industry average.

"The lesson that utilities can learn from other high-performing service providers is that to excel you need a culture that puts customers and employees first," said John Hazen, senior director of the utility practice at J.D. Power. "And because customer expectations continue to increase, you need to have a mindset of continuous improvement to keep up."

Following are some of the key findings of the study:

  • Average monthly bill: Customer-reported monthly electric bills are the lowest in 10 years, averaging $129 in 2016, down from $132 in 2015. Satisfaction in the price factor improves the most this year, increasing by 16 points from 2015.
  • Satisfaction by state: Satisfaction is highest among customers in Georgia, Alabama and Oregon, and lowest in West Virginia, Connecticut and New Hampshire.
  • Power reliability: The average frequency of brief power interruptions (outages of 5 minutes or less) reported by customers has continued to decline since 2010. Further, 41% of customers experience "perfect power," or no brief or long interruptions, up from 37% in 2010. While lengthy interruptions have remained fairly constant, the length of the longest outage has fallen to an average of 6.4 hours in 2016 from 7.0 hours in 2015.

The study finds that utilities are improving in terms of informing customers about scheduled utility work, with 73% of customers indicating they were notified ahead of time, up from 71% in 2015. However, only 40% of customers say they were informed about an outage this year, down from 42% in 2015.

"It's hard to overstate how important consistent and proactive communications are  to alleviate  the frustration customers feel when they experience any kind of power interruption," said Hazen. "People rely so heavily on electric power, which is why providers are under such intense scrutiny when something goes wrong. Improving the accuracy and the amount of outage information provided to customers requires an investment by providers, but it's one with measurable benefits."

Study Rankings
The Electric Utility Residential Customer Satisfaction Study ranks midsize and large utility companies in four geographic regions: East, Midwest, South and West. Companies in the midsize utility segment serve between 100,000 and 499,999 residential customers, while companies in the large utility segment serve 500,000 or more residential customers. For the first time, the study also includes a new segment that includes brands serving cooperative residential customers, which were previously included in regional segments.

East Region
PPL Electric Utilities ranks highest among large utilities in the East region for a fifth consecutive year, with a score of 705. PSE&G (690) ranks second, followed by BGE (680), PECO (675) and Con Edison (672).

Among midsize utilities in the East region, Green Mountain Power ranks highest with a score of 681. Following in the rankings are Met-Ed (672), Delmarva Power and Rochester Gas & Electric in a tie (670 each), and Penn Power (664).

Midwest Region
MidAmerican Energy ranks highest in the large utility segment in the Midwest region for a ninth consecutive year, with a score of 713. DTE Energy (703) ranks second, followed by Xcel-Energy Midwest (692) and Alliant Energy and We Energies in a tie (687 each).

Kentucky Utilities ranks highest in the midsize segment in the Midwest region with a score of 712. Following Kentucky Utilities are Otter Tail Power Company (703), Omaha Public Power District (700), Louisville Gas & Electric (696) and Lincoln Electric System (694).

South Region
Florida Power & Light (FPL) ranks highest in the large utility segment in the South region with a score of 724. Following in the rankings are Alabama Power (721), Georgia Power (712), OG&E (711) and CPS Energy and Entergy Arkansas in a tie (707 each).

EPB ranks highest in the midsize utility segment in the South region with a score of 737. Following EPB are Entergy Texas (715), Entergy Mississippi (714) and Gulf Power (711).

West Region
Salt River Project (SRP) ranks highest in the large utility segment in the West region for a 15th consecutive year, with a score of 730. SMUD (719) ranks second, followed by Portland General Electric (710), Pacific Power (698) and APS (691).

Clark Public Utilities ranks highest in the midsize utility segment in the West region for a ninth consecutive year, with a score of 743. Colorado Springs Utilities ranks second (712), followed by Idaho Power (704) and Imperial Irrigation District and Seattle City Light in a tie (699 each).

Cooperatives Segment
SECO Energy ranks highest in the newly designated cooperatives segment with a score of 769. Following SECO Energy are Jackson EMC (763), NOVEC (748), Sawnee EMC (741) and Walton EMC (740).

The 2016 Electric Utility Residential Customer Satisfaction Study is based on responses from 101,138 online interviews conducted July 2015 through May 2016 among residential customers of 137 electric utility brands across the United States, which collectively represent more than 97.7 million households.

Customer Satisfaction Index Rankings
(Based on a 1,000-point scale)

East Region: Large Segment




PPL Electric Utilities              

705

PSE&G                                 

690

BGE                                      

680

PECO                                     

675

Con Edison                              

672

West Penn Power                     

670

Pepco                                       

659

East Large Segment Average   

659

Central Maine Power                    

657

Penelec                                       

657

Jersey Central Power & Light          

656

Duquesne Light                              

650

National Grid                                   

646

NYSEG                                           

644

Eversource Energy                            

637

Appalachian Power                            

620

PSEG Long Island                              

610



East Region: Midsize Segment




Green Mountain Power              

681

Met-Ed                                     

672

Delmarva Power                         

670

Rochester Gas & Electric            

670

Penn Power                                

664

East Midsize Segment Average 

653

Potomac Edison                           

646

Atlantic City Electric                      

645

United Illuminating                          

637

Central Hudson Gas & Electric         

636

Mon Power                                      

631

Emera Maine                                    

626

Orange & Rockland                            

624



Midwest Region: Large Segment




MidAmerican Energy                  

713

DTE Energy                                

703

Xcel Energy-Midwest                    

692

Alliant Energy                               

687

We Energies                                 

687

Duke Energy-Midwest                    

679

Ohio Edison                                   

679

Indiana Michigan Power                   

678

KCP&L                                           

678

Midwest Large Segment Average       

678

Consumers Energy                            

677

ComEd                                              

671

Ameren Missouri                                 

669

Ameren Illinois                                     

665

AEP Ohio                                             

654

Westar Energy                                       

653

The Illuminating Company                        

644



Midwest Region: Midsize Segment




Kentucky Utilities                          

712

Otter Tail Power Company              

703

Omaha Public Power District           

700

Louisville Gas & Electric                  

696

Lincoln Electric System                    

694

Indianapolis Power & Light                 

693

Wisconsin Public Service                   

691

Minnesota Power                                

689

Dayton Power & Light                          

681

Midwest Midsize Segment Average   

680

Madison Gas & Electric                         

664

Toledo Edison                                        

648

NIPSCO                                                 

645

Empire District Electric                             

643

Kentucky Power                                        

640

Vectren                                                     

640



South Region: Large Segment




FPL                                       

724

Alabama Power                       

721

Georgia Power                         

712

OG&E                                      

711

CPS Energy                              

707

Entergy Arkansas                       

707

Dominion Virginia Power               

706

Entergy Louisiana                         

703

South Large Segment Average   

700

South Carolina Electric & Gas         

688

Duke Energy Progress                     

680

Duke Energy Carolinas                     

669

Tampa Electric                                 

666

Duke Energy Florida                          

654



South Region: Midsize Segment




EPB                                         

737

Entergy Texas                            

715

Entergy Mississippi                     

714

Gulf Power                                   

711

OUC                                             

708

Santee Cooper                               

704

JEA                                               

703

Public Service Co. of Oklahoma        

688

South Midsize Segment Average   

687

Huntsville Utilities                              

681

Xcel Energy-South                              

681

NES                                                   

679

Southwestern Electric Power                 

678

Austin Energy                                       

673

Cleco Power                                          

667

Mississippi Power                                   

661

Lakeland Electric                                     

660

MLGW                                                     

656

Entergy New Orleans                                 

646

Knoxville Utilities Board                               

642



West Region: Large Segment




SRP                                     

730

SMUD                                   

719

Portland General Electric         

710

Pacific Power                          

698

APS                                        

691

NV Energy                                

687

West Large Segment Average 

684

Pacific Gas and Electric              

682

Southern California Edison            

682

Rocky Mountain Power                  

678

Xcel Energy-West                          

677

Puget Sound Energy                       

671

San Diego Gas & Electric                 

670

L. A. Dept. of Water & Power             

659



West Region: Midsize Segment




Clark Public Utilities                  

743

Colorado Springs Utilities            

712

Idaho Power                                

704

Imperial Irrigation District               

699

Seattle City Light                           

699

Tacoma Power                               

697

West Midsize Segment Average   

685

Tucson Electric Power                      

681

NorthWestern Energy                        

677

Avista                                               

676

Montana-Dakota Utilities                     

674

PNM                                                  

667

Snohomish County PUD                       

667

El Paso Electric                                    

653



Cooperatives Segment




SECO Energy              

769

Jackson EMC               

763

NOVEC                         

748

Sawnee EMC                  

741

Walton EMC                    

740

Southern Maryland Electric Cooperative 

736

Cobb EMC                                           

735

CoServ                                                 

735

Great Lakes Energy                               

720

Pedernales Electric                                 

719

Cooperatives Segment Average            

719

GreyStone Power                                      

715

Rappahannock Electric Cooperative             

714

EnergyUnited                                              

712

Clay Electric Cooperative                              

705

South Central Power                                     

701

Middle Tennessee EMC                                 

695

Connexus Energy                                           

694

Intermountain Rural Electric Assoc.                  

685

Lee County Electric Cooperative                        

672

Withlacoochee River Electric Cooperative            

668

For more information about the 2016 Electric Utility Residential Customer Satisfaction Study, visit
http://www.jdpower.com/resource/us-electric-utility-residential-customer-satisfaction-study.

Media Relations Contacts
John Tews; Troy, Mich.; 248-680-6218; [email protected]

About J.D. Power and Advertising/Promotional Rules www.jdpower.com/about-us/press-release-info

1 Sources: J.D. Power 2016 U.S. Auto Insurance StudySM; J.D. Power 2016 U.S. Retail Banking Satisfaction StudySM; and J.D. Power 2016 North America Airline Satisfaction StudySM

Logo - http://photos.prnewswire.com/prnh/20130605/LA26502LOGO

SOURCE J.D. Power

Related Links

http://www.jdpower.com

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