MARLBOROUGH, Mass., March 14, 2016 /PRNewswire/ -- Pageflex, Inc., a leading technology provider of rules-based, variable data local marketing automation, web-to-print, and ecommerce solutions, announced today that their Local Marketing Automation (LMA) solution, Pando™ Platform, is one of the first applications now fully integrated with the new HP PrintOS platform. Print Service Providers (PSPs) with a PrintOS account can extend their printing services to include marketing solutions with the integration between the Pando Platform and PrintOS.
HP PrintOS is a print production operating system for PSPs, delivering a set of apps designed to help PSPs to get more out of their Indigo presses, simplify and automate their production, and collaborate, innovate and grow.
With the HP PrintOS and Pageflex Pando Platform integrated solution, PSPs will be able to apply various rules with variable data to automate the generation of branded content to a distributed channel, including field marketers, agents, brokers, franchises, sport leagues, and partners. PSPs can now deliver large complex documents with dynamic content and marketing campaigns faster and with less versioning overhead on their graphics departments.
Gershon Alon, Global Manager, Workflow Solutions and Partner Program for HP Indigo Division, said, "One of the goals of HP PrintOS is to simplify and automate the print production and that's exactly what the integration with Pageflex Pando offers. As PSPs look for ways to provide more advanced and innovative services, we are pleased to support the powerful integration of HP PrintOS and the Pageflex Pando Platform for local marketing automation. The goal of the solution is to create a stronger, strategic relationship between the PSP and their customers, with opportunities for increased revenue."
Pinhas Romik, Pageflex CEO, said, "Pageflex is proud to continue the tight collaboration with HP that began more than eight years ago. HP and Pageflex address the needs of PSPs to offer innovative, value-added solutions for complex brand and content automation across multiple marketing channels, including: email, direct mail, print materials, digital collateral, trade show graphics, promotional items, and specialty labeling and packaging. This relationship has contributed to the PSP generating additional revenues, making their alliance with customers more unique."
Pageflex is offering HP Indigo users a special promotion to early adopters of Pando Platform. For details, visit HP PrintOS and Pageflex Pando Platform Integration Solution Promo or call Pageflex Sales at +1 (617) 520-8600. Promo code is INPANDO.
Pageflex pioneered the concepts of variable data (VDP) publishing with their U.S. patented VDP composition engine Flex™ technology and web-to-print ecommerce Pageflex Storefront™ marketplaces for hundreds of mid-market, Fortune 500, and global brands. The award-winning Pageflex technology ecosystem sets the standard for excellence and innovation in complex brand management and marketing.
Pageflex is a leader in multi-variant, rules-based local marketing automation for several industries, including a practice area focused on the Enterprise Financial Services industry. Pageflex SaaS Pando Platform enables advisors to complete marketing activities using campaigns and products made available by the marketing team within the Pando Platform. Pando is the leading Local Marketing Automation platform that provides true sales enablement, campaign-based marketing and marketing resource management; all while maintaining crucial approval workflows and communication compliance requirements. Pando Platform is a proven solution for a number of Fortune 500 companies.
For more information about the company and its software products, visit the Pageflex website at http://www.pageflex.com