Pandora Announces December 2012 Audience Metrics
OAKLAND, Calif., Jan. 7, 2013 /PRNewswire/ -- Pandora (NYSE: P), the leading internet radio service, announced today new metrics that were reached in the month of December 2012.
- Listener hours for Pandora during the month of December 2012 were 1.39 billion, an increase of 54% from 906 million during the same period last year.
- Share of total U.S. radio listening for Pandora in December 2012 was 7.19%, an increase from 4.71% at the same time last year.
- Active listeners were 67.1 million at the end of December 2012, an increase of 41% from
47.6 million during the same time period last year.
Pandora is releasing key audience metrics on a monthly basis to provide the most current information regarding Pandora's users and usage across platforms.
ABOUT PANDORA
Pandora (NYSE: P) gives people music and comedy they love anytime, anywhere, through connected devices. Personalized stations launch instantly with the input of a single "seed" - a favorite artist, song or genre. The Music Genome Project®, a deeply detailed hand-built musical taxonomy, powers the personalization of Pandora® internet radio by using musicological "DNA" and constant listener feedback to craft personalized stations from a growing collection of hundreds of thousands of recordings. Tens of millions of people turn on Pandora every month to hear music they love. www.pandora.com
(Logo: http://photos.prnewswire.com/prnh/20110615/SF20192LOGO)
SOURCE Pandora
RELATED LINKS
http://www.pandora.com
More by this Source
Pandora Chief Revenue Officer to Appear at OMMA Mobile Conference
May 21, 2013, 18:29 ET
Pandora Introduces New Album Previews with Launch of Pandora Premieres Station
May 21, 2013, 08:30 ET
Pandora First Digital Publisher to Offer e-Business Advertising Integration into Media Buying Platforms
May 15, 2013, 08:30 ET
Featured Video
Journalists and Bloggers
![]()
Visit PR Newswire for Journalists for releases, photos, ProfNet experts, and customized feeds just for Media.
View and download archived video content distributed by MultiVu on The Digital Center.
Custom Packages
Browse our custom packages or build your own to meet your unique communications needs.
Learn about PR Newswire services
Request more information about PR Newswire products and services or call us at (888) 776-0942.




