PASSUR Integrated Traffic Management Contracted by JetBlue Airways for Enterprise-wide Implementation

STAMFORD, Conn., Jan. 20, 2012 /PRNewswire/ -- PASSUR Aerospace, Inc. (OTC Bulletin Board: PSSR) announced today that JetBlue Airways has contracted for PASSUR Integrated Traffic Management (PITM) for deployment at its system operations center and throughout its network. PITM is a web-hosted integrated business intelligence platform that targets key constraints through the entire lifecycle of a flight, to optimize fuel costs and emissions, schedule integrity, and the passenger experience.

PASSUR was selected as JetBlue's traffic management partner as a result of its unique capabilities and position in the marketplace, an evaluation of PASSUR's return on investment models, and following a thorough evaluation and study of the airline's flight operations requirements from a customer, financial, crewmember, and business process perspective. Among the PITM solutions selected by JetBlue are:

  • Traffic Management Initiative Optimization
  • Diversion Management
  • Surface Management/Departure Optimization
  • Hub Control Center Management
  • Tarmac Delay Management

"PASSUR is a critical partner in our strategic operating plan," said JetBlue's Executive Vice President and Chief Operating Officer, Rob Maruster. "As we grow in size and complexity, particularly with our focus in the Northeast and its complicated airspace, we view operations business intelligence as a major opportunity to increase efficiency, reduce costs, and continue to deliver superior customer care. We believe PASSUR to be a leader in aviation operations business intelligence."

"JetBlue is known for its forward-thinking, innovative, and award-winning service, and we are pleased that they have selected PASSUR as their business intelligence partner to help solve operational challenges in an era of rising fuel costs, complex airspace, and demanding customer expectations," said Jim Barry, PASSUR's President and CEO.

PITM is a web-hosted integrated business intelligence platform that targets key constraints through the entire lifecycle of a flight, to optimize fuel costs and emissions, schedule integrity, and the passenger experience. PITM is built on several unique, patented, and patent-pending PASSUR capabilities, including a proprietary network of radar surveillance systems installed throughout North America and internationally, integrated aviation databases with extensive historical archives, predictive analytical algorithms, and user-friendly decision support software. PASSUR's solutions enable airlines to predict arrival times more accurately, anticipate pending airport delays, manage congested airways, surface operations and irregular events more effectively, and coordinate with other aviation organizations to help to ensure smooth and predictable operations.

About JetBlue Airways Inc.

JetBlue is New York's Hometown Airline™ with other focus cities in Boston, Fort Lauderdale, Los Angeles, and Orlando. Known for its award-winning service and free TV as much as its low fares JetBlue offers the most legroom in coach of any U.S. airline as well as super-spacious Even More Space seats. JetBlue is also America's first and only airline to offer its own Customer Bill of Rights, with meaningful and specific compensation for customers inconvenienced by service disruptions within JetBlue's control. Visit http://www.jetblue.com/promise for details. JetBlue serves 70 cities with 700 daily flights and plans to introduce service to Dallas/Fort Worth in May 2012. With JetBlue, all seats are assigned, all fares are one-way, and an overnight stay is never required. For information call +1 800 538 2583 from the U.S.A., +1 801 365 2525 from Asia or Europe, TTY/TDD +1 800 336 5530, or visit http://www.jetblue.com.

About PASSUR Aerospace

PASSUR Aerospace, Inc. is a business intelligence company that provides predictive analytics built on proprietary algorithms and the concurrent integration and simultaneous mining of multiple databases. We believe we provide the industry standard in business intelligence dashboards and predictive analytics for aviation organizations. PASSUR serves dozens of airlines (including six of the top eight North American airlines, and all five of the top hub carriers), approximately 60 airport customers (including 23 of the top 30 North American airports), and approximately 200 corporate aviation customers, as well as the U.S. government, including the Federal Aviation Administration (FAA) and the Transportation Security Administration (TSA). PASSUR's system is driven by proprietary, patented, business intelligence software, which is powered by a unique North American network of 155 passive radars, company owned, and covers 98 of the top 100 North American airports. Other PASSURs are located in Europe and Asia. Flight tracks are updated between 1 and 4.6 seconds, thereby providing a system which is user-friendly and useful for decision-making.

Visit PASSUR Aerospace's website http://www.passur.com for updated news, products, and solutions.

The forward-looking statements in this press release relating to management's expectations and beliefs are based on preliminary information and management assumptions. Such forward-looking statements are subject to a wide range of risks and uncertainties that could cause results to differ in material respects, including those related to customer needs, budgetary constraints, competitive pressures, the success of airline trials, the profitable use of the Company's owned PASSURs located at major airports, the Company's maintenance of above-average quality of its product and services, as well as potential regulatory changes. Further information regarding factors that could affect the Company's results is contained in the Company's SEC filings, including the October 31, 2011 Form 10-K.

Contact:         

Ron Dunsky
(203) 622-4086
rondunsky@passur.com

SOURCE PASSUR Aerospace, Inc.



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