Penton's and WardsAuto Interiors Conference Finalists in the min's Integrated Marketing Awards

Aug 23, 2013, 09:00 ET from Penton

NEW YORK, Aug. 23, 2013 /PRNewswire/ -- Penton today announced it is a finalist for two min's Integrated Marketing awards, which salute the programs that have raised the bar on magazine marketing programs by exploiting a myriad of digital channels to deliver effective marketing campaigns.  

"We are honored to be recognized as a finalist by min's for our marketing efforts. This recognition validates the innovative solutions we create for our audiences," said Kate Spellman, SVP, Marketing, Penton. is a finalist in the "Customized Website/Microsite" category. offers an integrated program which includes peer-to-peer content through feature articles, blog posts, audio and video podcasts, a "Private Cloud" infographic, a "Private Cloud Investigator" persona on Facebook, Twitter and LinkedIn, virtual events, a ROI calculator as well as search engine optimization and search engine marketing. is produced by Penton Marketing Services.

WardsAuto Interiors Conference is a finalist in the "Event" category. WardsAuto Interiors Conference is North America's only event devoted to the automotive interior. The annual day-long event explores all the elements that go into the design, manufacturing and marketing of a vehicle interior.  Throughout 2012 and 2013, WardsAuto extended the event to broaden its reach and life throughout the year, making it an effective communication platform helping auto interiors suppliers have meaningful interaction with their customers year-round.

Award winners will be announced at an awards breakfast on September 23 in New York.

About Penton
For millions of business owners and decision-makers, Penton makes the difference every day. We engage our professional users by providing actionable ideas and insights, data and workflow tools, community and networking, both in person and virtually, all with deep relevance to their specific industries. We then activate this engagement by connecting users with tens of thousands of targeted providers of products and services to help drive business growth. Learn more about our company at

Penton is a privately held company owned by MidOcean Partners and U.S. Equity Partners II, an investment fund sponsored by Wasserstein & Co., LP.

Kate Spellman
SVP, Marketing
Phone: (212) 204-4351