Pereira & O'Dell Named in Advertising Age and Creativity A-Lists
SAN FRANCISCO, Jan. 25, 2011 /PRNewswire/ -- Pereira & O'Dell has been named in Advertising Age's Annual agency A-list as a Standout Agency. The annual rankings are determined by business development, creative breakthroughs, media innovation and driving positive business results for clients in 2010.
The article states, "Pereira & O'Dell hasn't lost any momentum since it was named Ad Age's 2010 Small Agency of the Year this past summer. The shop has delivered some of the best work of the year to several of America's top brands."
Additionally, Pereira & O'Dell was named in Creativity Magazine's annual A-list. The list of twelve shops are recognized for bringing "brand creativity forward in 2010."
"Though created by two digital veterans, Pereira & O'Dell sidestepped the label digital agency, emphasizing a more integrated, idea-first approach. That philosophy has been manifest in the wide array of work coming out of the shop," states Creativity Magazine.
This is Pereira & O'Dell's first appearance in either ranking. Top drivers for the recognition are attributed to a 50% increase in revenue, expansion to New York and Sao Paulo, new business wins, notable hires, a strong culture and successful campaigns for clients such as LEGO, Corona, Captain Morgan, Coda Automotive, Ubisoft, University of Phoenix and Muscle Milk.
"This is an incredible honor for Pereira & O'Dell, our clients and our staff. We are so proud to have delivered such a breadth of work for clients as varied as education, automotive and beverages," said Andrew O'Dell, CEO and Co-founder of Pereira & O'Dell.
"In this business, you either repeat old formulas or deal with the risk of trying things that haven't been done before. This incredibly generous recognition helps us feel reassured on what we've been working so hard to achieve. And hopefully it will put us on the radar of other ambitious marketers that will push us even further," added PJ Pereira, CCO at Pereira & O'Dell.
Pereira & O'Dell thanks all clients, old and new, our dedicated staff, business partners and investors for helping our agency reach this level of achievement. A ceremony will be held on Thursday, February 17th in New York City. More information is available at AdAge.com/alistparty.
SOURCE Pereira & O'Dell