Highlights of Perkins new franchise incentive program include:
- Real Estate Assistance – PMC has affiliated with a national real estate firm to offer real estate selection assistance.
- Reduced Royalty Program – PMC has reduced the royalty rate for all new restaurants to 2% of the restaurant's gross sales for year one and 3% of the restaurant's gross sales for year two (4% of the restaurant's gross sales for year three and thereafter.)
- Reduced Initial Franchise Fee Program – For any developer of three or more Perkins restaurants in an agreed upon time period (depending on the number of units), PMC will reduce the initial franchise fee by $10,000 for the first unit developed; $15,000 for the second unit developed; and $20,000 for the third and subsequent units developed. (The qualifying units must all be under the Area Development Agreement.)
Perkins is also offering a $5,000 Referral Fee to any existing franchisee who refers a new prospective franchisee to PMC who opens a new franchised Perkins Restaurant.
About Perkins Restaurants & Bakeries:
Founded in 1958, Perkins system consists of 398 restaurants in 33 states and Canada, which includes 134 company-owned and operated restaurants and 264 franchised units. With a consistent focus on delivering memorable dining experiences featuring high quality product offerings at an outstanding value, served in attractive, welcoming and contemporary facilities, the Company cites several key strategies that have served to reinvigorate the brand over the past several years including: a system-wide remodeling program, currently underway; menu reimaging featuring more food innovation to appeal to guests' discerning taste preferences; and marketing excellence and value promotion designed to drive traffic and increase sales.
With its strong and growing franchise network, Perkins offers services to franchisees including accounting functions, IT support, assistance with new store development/openings and more. Expertise is also delivered one-on-one, through a highly experienced Perkins franchise consultant who acts as a liaison, bringing together the resources franchisees need before, during and after the restaurant opening.
Information about Perkins franchise opportunities can be found at www.perkinsrestaurants.com or by calling Cassandra Bremer, Franchise Dynamics at #417.612.9217.
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SOURCE Perkins Restaurant & Bakery