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PGA TOUR Superstore Opening in Delray Beach

Retailer's 12th Location Set to Open Friday, December 16

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ROSWELL, Ga., Dec. 13, 2011 /PRNewswire/ -- Beginning this Friday, December 16, PGA TOUR Superstore will be bringing the ultimate shopping experience to golf and tennis enthusiasts in Palm Beach County, FL, with the opening of a 50,000 square-foot superstore in Delray Beach.  The store is located in the Delray Crossing Shopping Center next to Target at 1040 Linton Boulevard, east of I-95.

(Logo: http://photos.prnewswire.com/prnh/20111213/CL21335LOGO)

The Delray Beach store is PGA TOUR Superstore's 12th location.  The company currently has three stores in metro Atlanta; two each in Dallas, Myrtle Beach and Phoenix; one in Naples, FL; and one in Denver.  The stores are owned and operated by Golf & Tennis Pro Shop, Inc., whose controlling owner and chairman is Arthur M. Blank, retired Home Depot co-founder and owner of the Atlanta Falcons.

"Everyone in this market has been extremely supportive and welcoming as we prepared to open our doors to golf and tennis customers throughout the area," said PGA TOUR Superstore President & CEO Dick Sullivan. "We look forward to bringing our store's products, services and expertise to golfers and tennis players in the Delray Beach area, and to being a positive contributor in the community. Our new customers will quickly see that we are equipped to serve a broad range of golf and tennis players, with an emphasis on offering the industry's best brands, fitting products to each customer's unique needs, and providing the broadest array of golf and tennis services.  In a nutshell, we make it easy to get in, and stay in, the game."

Inside PGA TOUR Superstore, Delray Beach customers will find the best golf brands in the industry, including Titleist, TaylorMade, Callaway, PING, Nike, Cobra, adidas, Cleveland, Srixon, Adams, Mizuno, Ralph Lauren, FootJoy and Bridgestone. In addition, the store will carry a broad array of men's and women's golf apparel; a large selection of junior golf products; and a compelling assortment of tennis apparel, as well as tennis equipment and shoes, featuring Wilson, Prince, Nike, Babolat, adidas, Under Armour and more.

"Customers entering our store will find knowledgeable associates ready to help them with their needs," Arthur Blank noted. "Our goal is to build relationships with our customers by providing a great customer experience in an inviting environment, and we are happy to have the opportunity to do so in the Delray Beach community."

PGA TOUR Superstores provide a wide variety of high-quality in-store services, including personalized golf lessons and seminars by golf professionals using state-of-the-art teaching technologies; golf club and ball fittings; club repair and regripping; and tennis racquet restringing. The store experience also includes performance practice bays, hi-tech fitting and lesson swing simulators, a 1,600 square foot putting green, and an indoor tennis hitting lane for on-site demos and professional tennis instruction.

PGA TOUR Superstore is also a proud supporter of The First Tee of Palm Beach County, and will be presenting a $5,000 check to the organization on Thursday, December 15 at 5:30 p.m., during the store's Friends and Family Event.

About PGA TOUR Superstore:

PGA TOUR Superstore is operated by Golf & Tennis Pro Shop, Inc., headquartered in Roswell, GA, and a wholly-owned subsidiary of AMB Group, LLC.

As the PGA TOUR's exclusive off-course/off-airport retail partner, PGA TOUR Superstore provides customers with access to the same technology and expertise that card-carrying TOUR Pros use each week in the TOUR Vans that accompany them. All stores are staffed with teaching professionals and have multiple state-of-the-art swing simulators, practice hitting bays and a putting green. There is also an in-house club making and repair facility. Many stores are equipped with a full-size tennis court and a tennis professional on staff for lessons and clinics.

Along with equipment and accessories, PGA TOUR Superstore has an unmatched selection of men's, women's and juniors' apparel and footwear for golf and tennis.

For more information, visit www2.pgatoursuperstore.com

About the PGA TOUR:

The PGA TOUR is the world's premier membership organization for touring professional golfers, co-sanctioning nearly 100 tournaments on the PGA TOUR, Champions Tour and Nationwide Tour.

The PGA TOUR's mission is to entertain and inspire its fans, deliver substantial value to its partners, create outlets for volunteers to give back, generate significant charitable and economic impact in communities in which it plays, and provide financial opportunities for TOUR players.

In 2011, the three Tours collectively had tournaments in 29 states and in 12 countries and territories outside of the United States. PGA TOUR tournaments are broadcast to nearly 600 million households in 225 countries and territories in 30 languages.

Virtually all tournaments are organized as non-profit organizations to maximize charitable giving. In 2010, tournaments on the three Tours generated $120 million for local charitable organizations, bringing the TOUR's all-time total of charitable contributions to more than $1.6 billion.

The PGA TOUR's web site is www.PGATOUR.com, the No. 1 site in golf, and the organization is headquartered in Ponte Vedra Beach, FL.

PGA TOUR Superstore
1801 Old Alabama Rd | Suite 150 | Roswell, GA 30076 | 770.645.6790

TOUR Quality. Expert Advice.

PGA TOUR Superstore ContactBrittany Rowe, 678.987.7982 or browe@pgatss.com
PGA TOUR Contact: Chris Smith, 904.273.3379 or csmith@pgatourhq.com

SOURCE PGA TOUR Superstore



RELATED LINKS
http://www.pgatss.com

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