BOSTON, June 6, 2016 /PRNewswire/ -- Pingup, the nation's largest transaction platform for local services, today announced an integration with Yahoo, expanding Pingup's publisher network to deliver a better search experience for users. As a result of this relationship, consumers will be able to easily search across the web on Yahoo for local businesses and take action immediately, whether it be booking an appointment or ordering food delivery.
Pingup's technology brings consumers real-time availability and allows them to make decisions in-context, seamlessly scheduling a fitness class or spa day. Consumers can close the commerce loop within seconds without needing to contact a merchant or visit a company's website. This provides local merchants on Yahoo the opportunity to increase business activity 24/7, even outside of open business hours.
"Consumers live in an on-demand world and expect to go from search to purchase with the click of a button. Pingup manages the complex data normalization and gives publishers easy access to this fragmented marketplace with a simple integration," said Mark Slater, CEO at Pingup. "The local services economy is $2.5 trillion - five times that of e-commerce. Consumers expect a level of service transaction that brings the same ease as purchasing products on Amazon. Working with Yahoo, we're excited to bring users relevant information and allow them to take action right away."
Pingup is the nation's largest transaction platform for local services businesses, using proprietary technology to connect tens of thousands of local merchants with leading publishers such as Yahoo, YP, Citysearch and Superpages that have over 100 million monthly users and 250 million monthly local searches. Pingup aggregates 100,000 US businesses, more than triple OpenTable's quantity in the US and continues to add thousands of businesses each month. The company is headquartered in Boston's Innovation District and backed by Avalon Ventures. For more information on Pingup, visit us at http://pingup.com. Follow us on Twitter:@pingupapp.
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