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Plastic Surgeon Takes Groundbreaking iPhone App, BuildMyBod, Global.


News provided by

BuildMyBod

Jun 23, 2011, 06:00 ET

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BATON ROUGE, La., June 23, 2011 /PRNewswire/ -- Dr. Jonathan Kaplan, Board Certified Plastic Surgeon and iPhone App inventor, announced that his iPhone App, BuildMyBod, is going Global with the first launch phase to include England, Ireland and Israel in the next month.  The BuildMyBod Smartphone App was developed to allow consumers to find cosmetic surgeons, plan and price cosmetic surgery procedures, and make an appointment directly through the application.

(Photo: http://photos.prnewswire.com/prnh/20110623/DA24709)

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"Global rollout of the BuildMyBod App was the natural progression after initial positive response from consumers and plastic surgeons in major cities across the United States which included New Orleans, Miami, Santa Barbara, Phoenix, New York and the Carolinas," said Dr. Jonathan Kaplan.

The App will now provide consumers in other countries the ability, for the first time, to search for cosmetic surgeons via smartphones and review different procedures by gender with pricing information that includes the total cost, doctors' fees, operating room costs, anesthesia cost, implants and other ancillary fees.

The second version of the App, with a revised brand, was just approved by the Apple App Store and is now available for iPhones, iPads and the iPod Touch.  The App is currently being developed for Android smartphones.  Consumers can download the free App at the Apple App Store by searching keyword, "buildmybod."

According to Kaplan, "Consumers want information to make better buying decisions, especially about cosmetic surgery, where prices for the same procedures can vary by as much as 35%.  As the dramatic growth in the development of apps for the iPhone shows, people want the convenience of having information they can use to make important decisions on their phones. It seemed logical that being able to research cosmetic surgeons and procedures that way would be of real value to consumers and surgeons."

To date the following Doctors in the United States have signed up and are actively using the App to connect to new Patients:

Dr. Shashidar Kusuma, Miami, FL

Dr. Andrew Amunategui, Miami, FL

Dr. Cynthia Glass, Lafayette, LA

Dr. Jonathan Kaplan, Baton Rouge, LA

Dr. Kamran Khoobehi, New Orleans, LA

Dr. Terri Halperin, Brookline, MA

Dr. Donald Morris, Brookline, MA

Dr. Daniel Del Vecchio, Boston, MA

Dr. Marc Scheiner, Elkton, MD

Dr. Robert Graper, Charlotte, NC

Dr. John Decorato, Staten Island, NY

Dr. Michael Dobryansky, Garden City, NY

Dr. Paul Gill, Houston, TX

Dr. Robert Young, San Antonio, TX

Dr. Elan Singer, NYC, NY

Dr. George Hricko, Natick, MA

Dr. James McDonough, Asheville, MC

Dr. Steven Carp, Green, OH

Dr. George Pope, Orlando, FL

Dr. Brian Klink, Solano, CA

Dr. Howard Gross, Santa Barbara, CA

Dr. Sanjay Grover, Newport Beach, CA

Dr. Joseph Berardi, Scottsdale, AZ

Dr. Stephen Hardy, Missoula, MT

Dr. Leonard Tachmes, Miami Beach, FL

About BuildMyBod™ App

Available for smartphones the BuildMyBod™ App is available for download on the Apple App Store for iPhones, iPads and the iPod Touch.  For additional information visit www.buildmybod.com or download the App by searching "buildmybod" on Apple's App Store.  According to Dr. Kaplan, a version for phones that use the Android™ operating system will soon be available.

About Cosmetic Surgery

According to statistics released by the American Society for Aesthetic Plastic Surgery, almost 10 million cosmetic surgical and nonsurgical procedures were performed in the United States in 2009, at a cost of more than $13 billion. Overall number of cosmetic procedures has increased 147 percent since the tracking of the statistics first began in 1997. The most popular surgical procedure was breast augmentation, and the most frequently performed nonsurgical procedure was injections of Botulinum Toxin Type A (including Botox and Dysport). Not limited to women, men are also now increasingly going under the knife. Tummy tucks for men were up 60% in 2007 compared with the previous year, although rhinoplasty (nose job) remains the most popular procedure for men.

SOURCE BuildMyBod

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