Stephanie Garry, Chief Administrative Officer for Plaza, said "Preparing for this competition gave us an inspiring refresher on how faithfully this simple campaign is fulfilling our original objectives." Garry added, "For 15 years our goal has been to evoke listeners' respect for Jewish values and community traditions, and associate Plaza firmly with that respect. This ongoing campaign is another demonstration of our commitment to being a trusted and caring community service organization."
Plaza enjoys a strong collaborative working relationship with 1010 Wins Radio, one of the most listened to AM news stations for traffic reports in NY, especially during busy Friday afternoons. "Our simple message speaks to our target audience in a very efficient, effective and economical way," concluded Garry.
The awards are judged by a blue-chip panel of communications experts. All competitors were challenged to describe their campaign's objectives, research, strategy, tactics, execution and results. Winners will be recognized at a PR News awards event in spring 2017. Click here to register for updates.
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About Plaza Jewish Community Chapel
Plaza's mission is to ensure that every member of the Jewish Community receives a dignified and respectful Jewish funeral; to lower the high cost of funerals by eliminating the profit motive and commercialism so often associated with the funeral industry; and to provide appropriate connections to Jewish communal resources that the bereaved may need to cope with emotional or practical problems.
Plaza is the first and only 501C-3 Jewish funeral chapel in New York City that is owned and operated by the Jewish Community. Plaza takes pride in giving back to the community and the families it serves by putting its values into action with ongoing community-minded campaigns. These include: educational programs for seniors, students, and end-of-life caregivers; being a drop off site for gently used medical supplies for the Afya Foundation; providing proper burial of Sheimos collections and assisting the community in a variety of ways which includes grants, sponsorships, and a fellowship program to train Jewish funeral directors. Plaza is honored to have sponsored or co-sponsored over 20 bereavement conferences and offers free Yahrzeit candles to synagogues, organizations and families throughout the year. Also, Plaza created a free Yahrzeit Memorial App to help keep track of important memorial dates of family members and friends, that includes Jewish prayers, meditations, and customs.
For further information about Plaza, contact Stephanie Garry at 212-769-4400.
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SOURCE Plaza Jewish Community Chapel