DALLAS, Nov. 2, 2015 /PRNewswire/ -- After its wildly successful Poo-inspired videos in 2013 and 2014, Poo~Pourri is launching a new music video boasting all the uncomfortable places you can now confidently GO with Poo~Pourri—like on a date or at the office. The video was directed by Cameron Duddy, the critically acclaimed director of Mark Ronson and Bruno Mars' Uptown Funk music video. Poo~Pourri, the award winning before-you-go toilet spray that is proven to stop bathroom odors before they begin, also teamed up with choreographer Sara Von Gillern from MTV's all-star season of America's Best Dance Crew and singer/songwriter Jeff Lewis featured on The Voice.
The music video introduces a new dance move, "Do The Poo~Pourri," inspired by the steps of going number 2.
The video features dancers in different scenarios where going poo may be awkward, like at the office or on a first date. The dancers exude confidence as they own their you-know-what and are able to freely GO wherever the wind takes them. The video demonstrates the confidence that comes when potty anxiety has been eliminated.
"There is stress associated with going number two and leaving a smell behind, especially in a shared bathroom," says Suzy Bátiz, CEO and Founder of Poo~Pourri. "Now you can GO wherever you are—whether at work, at a significant other's house or traveling with friends. Imagine where you can go NOW!"
Vision & Concept: Suzy Batiz (Founder & CEO)
Director: Cameron Duddy
Writer: Nicole Story
Song & Lyrics: Jeff Lewis & Poo~Pourri Creative Team lead by Nicole Story
Composer: Chris Sernel
Choreographer: Sara Von Gillern
VP Creative Director: Nicole Story
Director of Photography: Tom Banks
Story & Design: Hector Batiz (Co-Founder), Will Clarke & Kirsten Gold
Art Directors: Lindsey Juckem & Paola Cortez
Costume Design: Kirsten Gold, Gay Horman & Annie Cox
Editor: Adam Henderson
VP of Marketing: Will Clarke
Broadcast Production: Peggy Moore
Production Company: Artists and Derelicts
Since 2007, Poo~Pourri Before-You-Go Toilet Spray has been stopping bathroom odor before it begins so you can leave the bathroom smelling better than you found it. With over 125 million combined YouTube views and over 10 million bottles sold, Poo~Pourri has become a pop culture sensation and start-up success. Poo~Pourri is sold in over 9,000 retail locations nationwide including CVS, Bed Bath & Beyond, Ulta, QVC and Amazon.com. Poo~Pourri earned the Good Housekeeping Seal of Approval in 2013 and an Edison award in 2014. The company was also ranked on Inc.'s 5000 Fastest Growing Companies. To learn more, visit www.poopourri.com.