BOULDER, Colo., April 20, 2017 /PRNewswire/ -- PopSockets, a mobile-accessory lifestyle brand has teamed up with LaurDIY, the most popular DIY-obsessed YouTuber, to launch a collection of LaurDIY designed PopSockets this spring. This collaboration marks PopSockets' first line with LaurDIY. PopSockets are mobile accessories that expand to play a broad range of roles including grips, stands, headset-management systems and more.
"I am so thrilled to be working with PopSockets, a brand that I have followed for quite some time and have been obsessed with since day 1," says Lauren Riihimaki, also known as LaurDIY. "It's a dream to have designed this limited edition collection with them and to bring my own spin on a very fashion-forward, tech accessory. Being able to express my creativity through this partnership is super exciting."
The LaurDIY Collection includes four custom designs and is now available on PopSockets.com. Each PopSocket retails for $15.
In 2012, the PopSocket (an expandable phone grip and stand) was invented in Boulder, CO by David Barnett, currently Chairman of the Board. To help fund and publicize the company, Barnett created a Kickstarter campaign that proved to be extremely successful. By January 2014, PopSockets.com was launched. Since that time, PopSockets' sales have grown exponentially. In January 2016, we sold our millionth PopSocket! A PopSocket is a little piece of magic for your phone. It's that simple thing you never knew you needed, but now can't live without.
Lauren Riihimaki, more famously known as LaurDIY, is a world renowned social influencer and YouTube sensation with over 10 million followers across all of her social media platforms. A fashion and lifestyle vlogger, Lauren's specialty is DIY crafting—everything from fashion and accessories to beauty and home decor. She vlogs about clothes, school, relationships, her morning routine, workouts, seasonal snacks, organization, room décor and much more, and provides DIY ideas for each. Lauren is also currently the face of Mudd Jeans and has worked with many notable brands including Disney, Proctor & Gamble, Starbucks, Duck Tape, MTV, and Seventeen Magazine.
Product Licensing Contact
Laurie Smith, firstname.lastname@example.org
Allison Schmitz, email@example.com, 303.223.6922
Mia Rose Wong, firstname.lastname@example.org
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