Porsche Reaches One Million Fans on Facebook
Fans names to be inscribed on a Porsche car and displayed in the Porsche Museum
ATLANTA, Nov. 24, 2010 /PRNewswire/ -- More than one million people worldwide have shown their love and support for Porsche on one of the world's most popular social networking websites. The official Porsche Facebook fan page reached a social media landmark this past week, when it welcomed its one-millionth fan on Monday, November 15.
Globally recognized, the Porsche Facebook fan page holds many interactive features for its members. Fans can view original images, stream video and read and discuss the latest news on Porsche products, motorsports victories, and events on the site's wall.
Additionally, several Facebook tabs point to other interactive social media Porsche has produced. One such tab links to the Porsche Family Tree website, where visitors can post their own history with the Porsche brand on an intricate "family tree," created to denote the lineage between Porsche owners and fans and their beloved cars. Currently there are more than 3,500 unique Porsche stories on the Family Tree site.
"Although we are witness to passionate customers and fans every day, it is neat to set another Porsche milestone by growing to over 1,000,000 strong on Facebook," said Josh Cherfoli, Online Relationship and Marketing Manager for Porsche Cars North America, "It's an excellent opportunity to help us connect with our fanbase, and we thank them all for sharing our passion."
Porsche has special plans for its one million devotees. As part of the continued celebration, fans can sign-up via Facebook to have their name inscribed on a special Porsche model. This vehicle will then be displayed as part of a unique exhibit at the Porsche Museum in Stuttgart, Germany. Fans have until December 31st to become part of this experience, which will be shown in February 2011.
About Porsche Cars North America, Inc
A wholly owned, indirect subsidiary of Dr. Ing.h.c.F.Porsche, Porsche Cars North America, Inc. and its 197 dealers offer U.S. customers some of the most technically advanced and high-performance vehicles in the world. Porsche is also synonymous with supreme quality and first-class customer treatment. A testament to this is the fact that Porsche has been ranked No. 1 in J.D. Power and Associates' prestigious Initial Quality Study (IQS) during four of the past five years. Also, Porsche is fully and publically committed to being a leader in significantly lowering emissions, and saving fuel. The company's guiding credo is "Porsche Intelligent Performance" and the goal is to prove that Porsche's high performance and efficiency are not contradictory terms. A dramatic example of this is the highly-anticipated 918 Spyder — a super sports car that is also a planned plug-in hybrid. Of course this is nothing new for Porsche, which for 62 years has developed numerous technologies that have advanced vehicle performance, improved safety and spurred environmental innovations. Obviously, one expects such achievements from the most revered race car brand in the world --- one that has accumulated more than 28,000 motorsport victories. Today, PCNA imports the cars that are the product of this great history, including the iconic 911 series, the renowned Boxster and Cayman mid-engine sports cars, the high-end Cayenne sport utility vehicles and the four-passenger Panamera Gran Turismo cars.
SOURCE Porsche Cars North America, Inc.
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