NEW YORK, Feb. 23, 2016 /PRNewswire/ -- You have your brand's announcement in mind, and you're ready to write a press release. In order for your story to start generating demand and coveted earned media, you need to share it.
PR Newswire's Quick & Easy Guide to Sharing Your Press Release with the World outlines the process for preparing a release for distribution, from writing a catchy headline and using multimedia to choosing a distribution and formatting your release for the wire. The guide covers:
- How to understand your strategy and align your press release to your communications goals;
- Best practices for writing, editing, and packaging your press release; and
- What is required to get your release ready for distribution.
When coupled with a robust promotion strategy, a compelling press release can be a powerful way to share your company's news with the world. For more information, access and download the full white paper here.
About PR Newswire
PR Newswire (www.prnewswire.com) is the premier global provider of multimedia platforms that enable marketers, corporate communicators, sustainability officers, public affairs and investor relations officers to leverage content to engage with all their key audiences. Having pioneered the commercial news distribution industry over 60 years ago, PR Newswire today provides end-to-end solutions to produce, optimize and target content -- from rich media to online video to multimedia -- and then distribute content and measure results across traditional, digital, mobile and social channels. Combining the world's largest multi-channel, multi-cultural content distribution and optimization network with comprehensive workflow tools and platforms, PR Newswire enables the world's enterprises to engage opportunity everywhere it exists. PR Newswire serves tens of thousands of clients from offices in the Americas, Europe, Middle East, Africa and the Asia-Pacific region, and is a UBM plc company.
Vice President, Strategic Communications & Content
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