NEW YORK, Dec. 12, 2016 /PRNewswire/ -- Don't wait until January 1st to start thinking about next year's content strategy. The more time you have to prepare, the more effective you can ensure your content will be. Gone are the days when you could just hit publish and hope for the best. In today's content-crowded world, you need to focus on distributing your content to the right people, on the right channels, at the right time. Editorial content calendars serve as a great way for PR professionals to map out press release schedules, social campaigns and blog posts.
PR Newswire's Interactive Editorial Content Calendar 2017 provides a glimpse into its own editorial content calendar process and offers additional insight and tips on how to plan and implement your own. The complete guide covers the steps needed in successfully planning your calendar, including:
- Things to consider before you begin planning your 2017 content
- Important dates, events and milestones
- Tips on targeting the right opportunities
Whether it's providing certainty of what you'll write, ensuring equal emphasis on key topics throughout the year or aligning content with your company goals, editorial content calendars are instrumental for PR and content marketing professionals. Access the full interactive calendar today to unlock additional factors to consider when planning your editorial content calendar.
About PR Newswire
PR Newswire, a Cision company, is the premier global provider of multimedia platforms and distribution that marketers, corporate communicators, sustainability officers, public affairs and investor relations officers leverage to engage key audiences. Having pioneered the commercial news distribution industry over 60 years ago, PR Newswire today provides end-to-end solutions to produce, optimize and target content -- and then distribute and measure results. Combining the world's largest multi-channel, multi-cultural content distribution and optimization network with comprehensive workflow tools and platforms, PR Newswire powers the stories of organizations around the world. PR Newswire serves tens of thousands of clients from offices in the Americas, Europe, Middle East, Africa and Asia-Pacific regions.
Cision is a leading media communication technology and analytics company that enables marketers and communicators to effectively manage their earned media programs in coordination with paid and owned channels to drive business impact.
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