DUBLIN, September 22, 2016 /PRNewswire/ --
Research and Markets has announced the addition of the "Premium A2P and P2A Messaging Market by Application, Traffic, Messaging Platform, Industry, and Region - Global Forecast to 2021" report to their offering.
The Premium A2P and P2A Messaging Market size is estimated to grow from USD 55.49 billion in 2016 to USD 71.60 billion by 2021.
The scope of this report covers the premium A2P and P2A messaging market by application, by messaging platform, traffic, vertical, and region. Customer Relations Management (CRM) services application segment is expected to hold the largest market share owing to its secure and reliable communication channel for enterprises to interact with their tech savvy customers.
Among the messaging platforms, cloud API messaging platform segment is expected to hold the largest market share during the forecast period; this messaging platform provides a simple and effective two way communication channel for enterprises. Using cloud API messaging platform, enterprises and business can easily communicate with their customers and this messaging platform offers various advantages for messaging, including two way messages, archiving, billing, notification, and OTP verification.
Asia-Pacific (APAC) is expected to hold the largest market share as well as grow at the highest rate in the premium A2P and P2A messaging market during the forecast period. This is because of large-scale acceptance of premium A2P and P2A messaging services by the enterprises. The increasing developments in regulations and technologies are benefiting all the stakeholders present in the market ecosystem in this region.
However, the varying nature of government regulations across the globe and illegitimate grey route, which affect the mobile network operators' revenue, would be the restraining factors for the premium A2P and P2A messaging market.
Companies Mentioned:
- AT&T
- Beepsend
- CLX Communications
- Dialogue Communications Ltd.
- Infobip Ltd.
- Mahindra Comviva
- SAP SE
- Tata Communications Ltd.
- Twilio, Inc.
- Tyntec
Key Topics Covered:
1 Introduction
2 Research Methodology
3 Executive Summary
4 Premium Insights
5 Market Overview
6 Industry Trends
7 Premium A2P and P2A Messaging Market Analysis, By Application
8 Premium A2P and P2A Messaging Market Analysis, By Traffic
9 Premium A2P and P2A Messaging Market Analysis, By Messaging Platform
10 Premium A2P and P2A Messaging Market Analysis, By Vertical
11 Global Premium A2P and P2A Messaging Market, By Region
12 Competitive Landscape
13 Company Profiles
14 Key Innovator Profiles
15 Appendix
For more information about this report visit http://www.researchandmarkets.com/research/p46ms3/premium_a2p_and
Related Topics: M-Commerce, SMS and MMS
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SOURCE Research and Markets
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