Prospect Mortgage Rolls Out New Real Estate Agent Learning (REAL) Program

Apr 02, 2012, 16:43 ET from Prospect Mortgage

SHERMAN OAKS, Calif., April 2, 2012 /PRNewswire/ -- Prospect Mortgage is holding a free webinar for real estate agents — Mastering The Fundamentals of Client Acquisition Wednesday, April 4, 2012, at 11 a.m. Pacific. To register for this educational event, visit Prospect's Chief Performance Officer Todd Duncan, a best-selling business author and prominent industry figure, will host the webinar and lead a discussion with executive coach Bill Hart.


The April 4 event is part of Prospect's Real Estate Agent Learning (REAL) program, which offers free education to meet the critical business learning needs of real estate agents and loan officers. Prospect offers REAL training through online modules, webinars and live events. To gain access to these materials, visit

"We have produced successful real estate agent training events for years, but their reach has been limited to physical location," said Prospect Chief Marketing Officer Matthew Tully. "We moved our real estate education platform online this year so that any agent nationwide can take advantage of our free training content, webinars and live events through Prospect's 2012 REAL program."

Before Prospect moved its real estate education platform to the web, the Company surveyed 150,000 real estate agents nationwide in January 2012 to determine their priority business learning needs, the types of mortgage loans most important to their business, and the agent's preferred channels for receiving the training content.

"Lead generation, buyer aggregation, marketing, selling and customer/database relationship management topped the survey for priority learning needs," Tully said. "Renovation lending and financing for FHA, REO and short sales were top loan programs that agents want to know about. When it came to accessing the content, survey responders indicated that website content, email content and live webinars were the preferred access channels for agents, but also said that live events are still important to them."

Since rolling out last month, Prospect's REAL program has attracted 1,600 registered users. More than 600 real estate agents attended Prospect's first live webinar on lead generation held February 22. A recording of the event is available online, in addition to six new training modules. Registration is free and available to all. Go to  to register and access all training content.

For information about Prospect Mortgage, visit

About Prospect Mortgage

Headquartered in Sherman Oaks, CA, Prospect Mortgage is one of the largest independent residential retail mortgage lenders in the United States. It is a leading lender offering a full range of quality home loans, including FHA and VA, conventional, jumbo and super jumbo, renovation and more. It is backed by Sterling Partners, a leading private equity firm with approximately $4 billion of assets under management.

SOURCE Prospect Mortgage