Prosperity of Educational Publishers to Hinge on Their Ability to Offer Content Across Multiple Channels

Data Conversion Laboratory to Sponsor Webinar on June 27th to Show How to Liberate Content From Rigid Formats

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Jun 20, 2012, 02:39 ET

FRESH MEADOWS, N.Y., June 20, 2012 /PRNewswire/ -- The survival of many educational publishers will depend on how quickly they meet the challenge of delivering their content across multiple channels such as ebooks, online learning portals and mobile devices.

In a free webinar on June 27^th Amber Swope of DITA Strategies, a recognized expert on Darwin Information Typing Architecture (DITA), will discuss How To Use DITA XML As A Neutral Content Source to help educational publishers meet customer demand. Swope is co-author of the "DITA Maturity Model" and specializes in helping teams design and implement unified development environments for XML content. DITA offers topic-oriented information architecture valuable in the re-use, specialization and publishing of information across multiple channels. To register go to: https://www3.gotomeeting.com/register/459843574.

"There are large revenue opportunities for publishers who can make their content available for multiple applications and platforms," said Mark Gross, CEO of DCL. "But it's important to convert content accurately to avoid rework and unnecessary expense, and to keep customers happy," he added.

An XML architecture such as DITA liberates content from the constraints of single formats, making it searchable and ready to be redeployed in a variety of ways to satisfy market demand. The webinar will demonstrate how educational publishers can use a neutral XML source to supports flexible content delivery, avoiding the costly path of converting the same content multiple times. The webinar will also address best practices for ensuring that the content is converted accurately.

About Data Conversion Laboratory, Inc. DCL is a leader in organizing, converting, and moving content to modern formats for wide access and new revenue streams. With expertise across many industries, DCL's proprietary technology matched with US-based project management teams solve clients' complex conversion challenges securely, accurately and on-time. Serving the full range of businesses, government, nonprofits and individuals by future-proofing their content, DCL started in 1981 and is a 100 Top Company in the Digital Content Industry for 2011-2012.

Contact:
Steve Capoccia
WARNER COMMUNICATIONS
[email protected]
617 372 1539

SOURCE Data Conversion Laboratory, Inc.