Prudential Financial Receives Major Diversity Achievement Award

MILWAUKEE, Sept. 27 /PRNewswire/ -- Prudential Financial has been named the 2010 winner of the Diversity Initiative Achievement Award by the National Association of Minority and Women Owned Law Firms (NAMWOLF).

The Diversity Initiative Achievement Award recognizes one of NAMWOLF's outstanding corporate partners that is working to spend a minimum of five percent of its outside counsel budget with minority and women-owned law firms.  Prudential has been an active participant in all aspects of NAMWOLF since 2006.  The company's support of NAMWOLF and its utilization of minority- and women-owned law firms is outstanding. Prudential's diversity goal is to create a work culture that capitalizes on the diversity of its employees and client base to achieve market leadership. At Prudential, diversity is a core business strategy and a priority.

"Prudential is delighted to join the distinguished group of companies that have been recognized for diversity achievement by NAMWOLF. We are particularly pleased to have the opportunity to work with national corporate leaders seeking to improve diversity in the legal profession via the Inclusion Initiative. Our Law Department's goal echoes Prudential's broader social goal of actively participating in our communities and fostering an environment of inclusion and opportunity," said Susan Blount, senior vice president and head of Law, Compliance and Business Ethics at Prudential.

The 2010 Diversity Initiative Achievement Award will be presented to Prudential Financial at the NAMWOLF Annual Meeting and Law Firm Expo in Washington DC on October 4, 2010.

About Prudential Financial

Prudential Financial, Inc. (NYSE: PRU), a financial services leader with approximately $690 billion of assets under management as of June 30, 2010, has operations in the United States, Asia, Europe, and Latin America. Prudential's diverse and talented employees are committed to helping individual and institutional customers grow and protect their wealth through a variety of products and services, including life insurance, annuities, retirement-related services, mutual funds, investment management, and real estate services. In the U.S., Prudential's iconic Rock symbol has stood for strength, stability, expertise and innovation for more than a century.  For more information, please visit http://www.news.prudential.com/.

About NAMWOLF

The National Association of Minority and Women Owned Law Firms (NAMWOLF), founded in 2001, is a nonprofit trade association comprised of minority and women owned law firms and other interested parties throughout the United States. NAMWOLF is dedicated to increasing the utilization of minority and women owned law firms by corporate legal departments. www.namwolf.org

SOURCE NAMWOLF



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