In total, The Love My Credit Union® Campaign will award $122,500 to charities nationally on behalf of the winning videos submitted by credit unions and industry-support organizations. Winners are announced each month of the campaign from October 1 through December 16, 2016.
Credit unions and their support organizations across the United States started producing videos and uploading them to the campaign's website this summer. The videos highlight credit union employees and their important involvement in their communities and support for their local charitable organizations.
Last year, a total of 132 credit unions across 35 states submitted videos and more than 426,000 votes were cast by the public to select their favorites. In 2015, $105,000 was donated to local charities on behalf of nine winning credit unions nationwide.
This year, there will be more donations to charity and more ways to win:
- Up to 50 $1,000 state-level donations
- Eight $5,000 donations
- One grand prize winning credit union and one credit union support organization will each receive a $15,000 donation.
- The campaign will also award five randomly selected campaign voters each with a $500 gift card plus a $500 donation to the charity of their choice.
"The success of last year's campaign inspired us to expand the campaign and provide opportunities for even more credit unions to win funding for their favorite charities," said CU Solutions Group Chief Executive Officer Dave Adams. "There's truly no better way to promote how credit unions are different from other financial institutions than to show their impact on real families and real communities."
CUNA Chief of Staff and COO Rich Meade said building on the success of last year's campaign, we expect this year's campaign to have an even bigger impact. "Credit unions are tied to their communities in a distinctly different – and positive – way than other financial institutions," he said.
"The Love My Credit Union® Campaign celebrates the many charitable endeavors of credit union employees which positively impacts their members and others in their local communities across the country."
About Love My Credit Union® Campaign:
The Love My Credit Union® Campaign is a joint venture between CU Solutions Group and its member rewards program, Love My Credit Union® Rewards, in conjunction with the Credit Union National Association (CUNA).
For consumers voting on videos, go to VoteLoveMyCU.org #LoveMyCreditUnion
About CU Solutions Group:
CU Solutions Group is a credit union service organization that serves the credit union industry by offering solutions in technology, marketing and performance solutions. The company's dedication to the credit union mission is reflected through service excellence to nearly 4,000 credit union clients across the country. CU Solutions Group is the home of the well-known credit union industry program Love My Credit Union® Rewards. Learn more at CUSolutionsGroup.com.
To view the original version on PR Newswire, visit:http://www.prnewswire.com/news-releases/public-voting-begins-for-love-my-credit-union-campaign-300337692.html
SOURCE CU Solutions Group