Pure Evergreen Provides Next Generation FlashArray to Customers, Without Disruption

MOUNTAIN VIEW, Calif., Feb. 27, 2020 /PRNewswire/ -- Pure Storage (NYSE: PSTG), the data solutions leader delivering a modern data experience, today announced the availability of its third-generation all-NVMe FlashArray//X. This update to the award-winning FlashArray family provides customers with higher performance and enables faster time-to-market. With our one-of-a-kind, industry-first Evergreen^TM Storage model, customers can enjoy access to continuous innovation from Pure Storage that includes these and future updates to its product and solutions suite. 

"FlashArray//X has been recognized as the industry's smartest purchase, one that gives enterprise customers a path to better IT operations. Instead of worrying about aging storage, Pure's customers always have the most innovative, feature-rich solutions," said Prakash Darji, General Manager for FlashArray, Pure Storage. "Evergreen is still one-of-a-kind in the data storage world because it allows customers to benefit from future features and innovations from Pure Storage without delays, interruptions or expensive, painful migrations. Customers can rest assured that their investment in Pure's next generation FlashArray//X, optimized for future updates coming from Purity//FA, will continue to deliver better results than the competition."

The latest generation FlashArray//X allows customers to accelerate and consolidate database and enterprise workloads, extend them to the cloud and modernize their data protection strategies. All of the enhanced features, functionality and performance of FlashArray//X are also available through Pure as-a-Service utility-based consumption model. Pure as-a-Service offers unified hybrid cloud data services, enabling customers to deploy on-premises, in colocated or hosted environments or in public clouds - all with a unified subscription, common functionality and a full cloud experience.

"Evergreen ensures we have access to the latest and greatest, but what really sets Pure apart as a strategic vendor is their ability to continually innovate new products, solutions and features that drive real results across our business," said Keith Martin, Senior Director of Cloud Capacity Engineering, ServiceNow. "Whether it's hardware or software updates, or a complete overhaul to the platform, we know we're going to be able to take advantage without delay. This, in turn, allows us to innovate at the speed of modern commerce, a decided advantage in a world where real-time has become expectation."

Benefits of the new FlashArray//X:

Accelerate Key Applications

• The new FlashArray//X can drive performance gains up to 25 percent versus the previous generation FlashArray//X with updated controllers that feature new Intel Xeon Scalable Processors formerly named Cascade Lake, announced this week by Intel. 
• Customers can accelerate enterprise application performance including SAP HANA, Oracle and Microsoft SQL Server. SAP HANA OLAP with NSE performance increases up to 50 percent over the previous generation //X non-disruptively, with no migration required.
• Customers can accelerate and consolidate DAS Applications such as PostgreSQL and MySQL for increased efficiency and improved time-to-market. 
• MySQL testing yielded up to 50 percent faster performance at 35 percent lower latency compared to DAS
• PostgreSQL testing yielded up to 20 percent faster performance at 12 percent lower latency compared to DAS
• Support for NVMe-oF and Storage Class Memory enable FlashArray to provide latency as low as 150µs providing the performance required for the most demanding enterprise databases and maximum density to shrink data center real estate requirements.

Subscription to Innovation

• As part of their included Evergreen upgrades, existing FlashArray customers can innovate faster than their competitors with up to 50 percent performance improvement over FlashArray//M R2.
• Rethink your Refresh - For customers currently running on competitive storage solutions, the new FlashArray//X provides an opportunity to make the switch. Consume storage as a utility, with all array software included and investment protection across customer fleets without another migration. 
• The latest generation of FlashArray//X further demonstrates the unrivaled customer value delivered by Pure's Evergreen Storage. To date, Pure has delivered 11 generations of hardware and 21 generations of software upgrades, all without disruption, with an overall density increase of 146x.
• Also available in an OpEx model through Pure-as-a-Service on-premises, or as a bridge to public cloud providers such as Amazon Web Services, to further enable data mobility between hybrid and private clouds for customers.

The new FlashArray//X family is 100 percent NVMe from a new entry level 11 TB capacity //X10 (featuring new 1TB NVMe DirectFlash Modules) to our top of the line //X70 and //X90 that support DirectMemory Cache with Intel Optane Storage Class Memory for the highest enterprise performance requirements. The FlashArray//X family is complemented by the capacity-optimized FlashArray//C which enables all-flash economics for tier 2 workloads. 

For more information about how your organization can leverage the benefits of FlashArray//X today, visit our website or blog.

About Pure Storage
Pure Storage (NYSE: PSTG) helps modern organizations turn data into business advantage. One of the fastest-growing enterprise IT companies in history, Pure helps customers put data to use while reducing the complexity and expense of managing the infrastructure behind it. Pure delivers a modern data experience that empowers organizations to run their operations as a true, automated, storage-as-a-service model seamlessly across multiple clouds. And with a certified NPS customer satisfaction score in the top one percent of B2B companies, Pure's ever-expanding list of customers are among the happiest in the world.

Analyst Recognition:
Pure Storage has been named a Leader in the 2019 Gartner Magic Quadrant for Primary Storage.

SOURCE Pure Storage