NEW YORK, July 24, 2014 /PRNewswire/ -- To the PureSafe Shareholders (OTCBB: PSWS):
We would like to provide you with an update on the Company's activities since the management and Board of Directors changes were announced a few months ago.
Our goal is to remake PureSafe into a first class sales and marketing organization, to accelerate the sales of the Company's flagship mobile water purification product and to ultimately diversify our product line through ingenuity and/or acquisition.
We are redirecting the sales effort so that we will no longer predominantly focus on the government sector, a target with historically long lead times. While emergency management will still be considered an important aspect of our approach, we believe that the product has wide application across many industries including oil and gas, agriculture and basic manufacturing, all of which have an immediate need for realizing the type of diverse benefits that the PureSafe unit can provide. The previously announced sale of our unit to a Mexican Tequila company, which is moving forward, is a good example of the type of application that is possible. Also, our current work with landfills is indicative of an important utilization of the product across the United States and internationally. We are reviewing the entire approach to the product with an aim to 1) deepen and diversify our distribution channels, 2) lower our cost of production, 3) improve the Company's profit margin on and 4) maintain an inventory of units for immediate sale.
The unit is currently on the road in what is the beginning of an organized and deliberate approach to achieving maximum product exposure. We will be further updating our marketing materials and directing greater resources to our sales group going forward.
On the corporate front, our staff is bringing the company current in its SEC filings. We are completing the GSA application to facilitate the awarding government contracts to the Company. We are negotiating with creditors to lower the Company's significant debt load, including the secured creditor. We have reduced the Company's fixed costs through an ongoing vendor review. Finally, we are bringing in capital on an as-needed basis.
We will keep you apprised on a regular basis of the mobile unit's demonstrations and the Company's progress moving forward.
Many thanks
The PureSafe Board of Directors
From time to time, information provided by the Company (including; but not limited to this release), statements made by its employees or information included in its filings with the Securities and Exchange Commission may contain "forward -looking" statements within the meaning of Section 27A of the Securities Act of 1933, as amended, and Section 21E of the Securities Act of 1934, as amended, which are intended to be covered by the safe harbors created thereby. With respect to such forward-looking statements, the Company claims protection under the Private Securities Litigation Reform Act of 1995. The Company's results may differ significantly from those stated in any forward-looking statements. Forward-looking statements involve a number of risks and uncertainties, including, but not limited to, product demand, pricing, market acceptance, litigation, risks in product and technology development and other risk factors detailed from time to time in the Company's Securities and Exchange Commission reports including, without limitation, its 2013 Form 10-K and Forms 10-Q. The Company does not undertake to update or revise any forward-looking statement, whether as a result of new information, future events or otherwise.
SOURCE PureSafe
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