Qorvis' Rich Masters Discusses GOP Convention Alternative with Roll Call
WASHINGTON, Aug. 27, 2012 /PRNewswire-USNewswire/ -- Qorvis Partner and renowned crisis communications expert Rich Masters discussed the possibility of a hurricane hitting the GOP convention in Tampa with Roll Call.
Masters suggested that, in the event of a hurricane, Mitt Romney could use the crisis to show just how presidential he can be. Masters told Roll Call, "Everyone wants to run from crisis, but it's better to wrap yourself around it and figure out how to derive your message through crisis."
Instead of taxing resources in Tampa to protect the high-profile convention attendees, Masters suggests the GOP gather party delegates in their respective states to cast their nomination ballets. Romney, Paul Ryan , and other big name speakers would deliver their speeches in important swing states.
Rich Masters joined Qorvis Communications in 2003 as managing director, and became a partner in 2007. Masters is recognized as one of the top political and media relations experts in the United States, and manages Qorvis media relations practice. In addition to developing and implementing multi-million dollar PR campaigns, Masters initiated Qorvis' state-of-the-art media training studio in the company's Washington, D.C. office. In this studio, clients learn to "meet the press" and communicate their messages through any broadcast media.
SOURCE Qorvis Communications, LLC
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