LONDON, July 14, 2016 /PRNewswire/ -- Summary
The packaged water category growth was strongest through grocery channels while on-premise consumption remained slightly more subdued. Growth for alcoholic drinks market continued to be driven by a rapid rise in grocery sales as increasing numbers of controlled states and cities have opened up liquor sales to supermarkets. Pricing for hot beverages was relatively stable for the first time in more than two years.
- The slowdown in cider consumption seen in 2015 continued impacting sales, due to an explosive growth for the new hard soda group of beverages.
- The decline of diet carbonates continued to cause real concern for the industry and insiders began to focus on aspartame as a key issue for consumers.
- The number of consumers apparently switching from milk products to other milk substitute products continued to accelerate over the period and as a consequence dairy products volumes were down.
- In hot beverage market, consumers are now faced with a much wider variety of choices and no longer remain loyal to just one beverage type throughout the day.
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