Quarterly Beverage Tracker Second Quarter 2015: United States of America
LONDON, Oct. 7, 2015 /PRNewswire/ --
Summary
The economy grew by around 0.7% this quarter and unemployment continued on its downward trend. The strong dollar and a significant cut in expenditure by energy-related industries (as a result of the low oil price) meant that most manufacturing-related surveys point to a relatively weak quarter in terms of economic activity and investment.
Key Findings
- Packaged water, iced/rtd tea drinks and energy drinks were the main drivers of growth, following another poor quarter for carbonates
- Diet carbonates fell heavily and PepsiCo decided to reformulate Diet Pepsi without aspartame in an effort to stem its rapid decline
- A strong US dollar helped boost sales of imports, especially for beer, wine and spirits
- Dynamic sales of single cup coffee pods have begun to impact overall coffee consumption which fell during the quarter
Synopsis
Canadean's United States of America Quarterly Beverage Tracker Q2-15 covering soft drinks, dairy drinks, hot drinks and alcoholic drinks is an essential tool for keeping up-to-date with the latest industry performance and developments on a quarterly basis, covering:
- Topline consumption volumes for Q2-2015 vs Q2-2014, moving annual totals (MAT) and latest 2015 forecasts for all beverage categories
- Carbonates consumption data for Q2-2015 vs Q2-2014, moving annual totals (MAT) and latest 2015 forecasts split by regular vs low calorie, and key flavour
- An economic mood indicator with an at a glance assessment of industry confidence levels, private label performance vs brands and price trends
- Insightful and valuable analysis of the drivers behind the latest quarterly trends and assumptions for full year 2015
Reasons To Buy
- Gain an in-depth understanding of the most up-to-date trends in the United States beverage industry to support and enhance your strategic planning
- Investigate the latest quarterly and emerging annual trends in United States to back your marketing initiatives
- Analyse the latest beverage category 2015 forecast projections to make well-informed decisions on the outlook in the marketplace for your company
- View a selection of the key quarterly new soft drinks product launches and identify competitor activity
- Access a quarterly Special Focus on a current industry 'hot topic' offering qualitative insight from local consultants to determine opportunities for product innovation
Download the full report: https://www.reportbuyer.com/product/3260775/
About ReportbuyerReportbuyer is a leading industry intelligence solution that provides all market research reports from top publishershttp://www.reportbuyer.com
For more information:
Sarah Smith
Research Advisor at Reportbuyer.com
Email: [email protected]
Tel: +44 208 816 85 48
Website: www.reportbuyer.com
SOURCE ReportBuyer
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