QVC Celebrates Style On The Red Carpet
Global Multimedia Retailer Returns to Los Angeles for a Live Broadcast Featuring Fashion and Beauty Experts
WEST CHESTER, Pa., Feb. 13, 2013 /PRNewswire/ -- Live from the prestigious Four Seasons Hotel Los Angeles at Beverly Hills, QVC will once again bring together designers, stylists and tastemakers for its "Red Carpet STYLE – Live from L.A." broadcast on Friday, February 22 at 9 PM (ET). For the fourth consecutive year, the glamorous event will showcase new fashion and accessory designs, along with beauty products specially created for QVC, while providing viewers with an exclusive look behind the magic of the red carpet.
Style icons Nicole Richie and Lisa Rinna, appearing in what will be their second QVC red carpet show, will introduce new apparel pieces from their coveted collections. Newcomers to the broadcast event include the award-winning Jennifer Hudson and celebrity stylist Jen Rade, who is scheduled to make her QVC debut with the launch of Edge by Jen Rade. Fashion authority Joan Rivers will introduce new embellished accessories while fashion influencers Lori Goldstein and Heidi Klum are also scheduled to present stylish apparel and jewelry designs. QVC's "Red Carpet STYLE – Live from L.A." broadcast will be complete with various beauty products from some of the biggest brands in the industry including stila cosmetics, Drybar and Julep.
"We are heading back to L.A. this awards season for another unforgettable celebration," said Claire Watts, CEO, QVC U.S. "In addition to showcasing new products, this year's broadcast will highlight red carpet moments through unique content from industry insiders. We are sharing the evening with our global QVC partners, and hope to present an unparalleled experience that promises to engage our viewers and inspire customers with style and beauty offerings from our experts."
Throughout the evening, intimate interviews with celebrity and designer guests will be conducted by fashion authority and lifestyle expert Jill Martin, who will serve as the red carpet correspondent. Shoppers will also learn styling secrets directly from ELLE magazine's dynamic duo Joe Zee and Lori Goldstein as well as sought-after stylist Cristina Ehrlich through videos produced exclusively for the broadcast. Additional segments will spotlight QVC celebrities sharing their personal experiences during awards seasons, both past and present. Television personality Jeannie Mai will be on hand to share memorable moments during the event through various social platforms including Instagram. Mai, along with select social influencers, will utilize the network to showcase in-the-moment snapshots of the exclusive affair tagged with hashtag #QVCRedCarpet, creating QVC's very own "Insta-Glam" experience.
For additional information on "Red Carpet STYLE – Live from L.A." visit http://www.qvc.com/redcarpetstyle. Products featured during the broadcast will be available, while supplies last, through QVC at 800.345.1515 or www.qvc.com.
QVC, Inc., a wholly owned subsidiary of Liberty Interactive Corporation (NASDAQ: LINTA), is the world's leading video and ecommerce retailer. QVC is committed to providing its customers with thousands of the most innovative and contemporary beauty, fashion, jewelry and home products. Its programming is distributed to approximately 250 million homes worldwide through operations in the U.S., Japan, Germany, United Kingdom, Italy and a joint venture in China. West Chester, Pa.-based QVC has shipped more than a billion packages in its 26-year history and the company's website, QVC.com, is ranked among the top general merchant Internet sites. QVC, Q, and the Q Ribbon Logo are registered service marks of ER Marks, Inc.
SOURCE QVC, Inc.
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