2014

Ralph Lauren Fragrances Introduces Midnight Romance, The Fragrance Of Passionate Desires "Midnight Romance shares the timeless experience of love through a fragrance of passion, sensuality and mystery." --Ralph Lauren

NEW YORK, April 1, 2014 /PRNewswire/ -- With the enchantment of feminine mystery, Ralph Lauren Fragrances presents MIDNIGHT ROMANCE, the fragrance of passionate desires. MIDNIGHT ROMANCE is a sensual embrace of pink peony and mysterious black vanilla, creating a modern contradiction, much like today's woman. 

The intoxicating ingredients in MIDNIGHT ROMANCE begin the intriguing story. Developed by both a male and a female master perfumer, each note adds a facet of femininity and mystery to create chemistry and the exciting anticipation of young passion.  The beautiful contradiction between the sensual pink peony and deep black vanilla captivates attention, showing a confident but delicate side.  The floriental fragrance is a mix of notes, including:

TOP NOTES:  raspberry, Italian bergamont, juicy lychee
MID NOTES:  peony, jasmine sambac, freesia 
BASE NOTES:  black vanilla, iris absolute, ambrox 

MIDNIGHT ROMANCE captures Ralph Lauren's keen understanding of feminine sensitivity and beauty that is staged through his world of timeless fashion. Each bottle design detail exhibits the sensual mystique of the fragrance.  The transparent bottle with its soft pink juice is sealed with a shiny metallic black cap with silver outline.

To bring the MIDNIGHT ROMANCE love story to life and portray the cinematic start to many romances, world-renowned director Bruce Weber created a short film in black and white to capture the essence of midnight passion. This story also welcomes a new Ralph Lauren Fragrances face, Anna Selezneva, a current star on the Ralph Lauren fashion runway. 

The MIDNIGHT ROMANCE fragrance lineup will be available at select retailers in April and includes:

Eau de Parfum (100ml, 50ml, 30ml)

$94, $74, $52

Rollerball (10ml) 

$23

Sensuous Body Moisturizer (200ml) 

$41

Sensuous Bath & Shower Gel (200ml) 

$41

For more information about MIDNIGHT ROMANCE and to view the film, please visit www.facebook.com/ralphlaurenfragrances

ABOUT RALPH LAUREN FRAGRANCES

In 1978, Ralph Lauren expanded his lifestyle brand to encompass the world of fragrance, launching Lauren for women and Polo for men. For more than 30 years, Ralph Lauren Fragrances has developed new fragrances for men and women that express a distinct personality and luxury lifestyle in the Ralph Lauren tradition. The Ralph Lauren Fragrances portfolio includes Polo, Polo Blue, Polo Black, Polo Red, Ralph Lauren Romance, Midnight Romance and The Big Pony Fragrance Collection For Women and For Men. Find more about Ralph Lauren Fragrances at www.ralphlauren.com/fragrances or www.facebook.com/ralphlaurenfragrances.

Photo - http://photos.prnewswire.com/prnh/20140401/NY94927-a

SOURCE Ralph Lauren Fragrances



RELATED LINKS
http://www.ralphlauren.com/fragrances

More by this Source


Custom Packages

Browse our custom packages or build your own to meet your unique communications needs.

Start today.

 

PR Newswire Membership

Fill out a PR Newswire membership form or contact us at (888) 776-0942.

Learn about PR Newswire services

Request more information about PR Newswire products and services or call us at (888) 776-0942.