Ready. Set. Cupcake! by The Piping Gourmets Launches First-Ever All-Natural, Frozen, Oven-Ready Cake Batters and Buttercreams Available in Florida Whole Foods Markets and Epicure Miami Beach

MIAMI, Oct. 31, 2011 /PRNewswire/ -- Slice and bake cookies, it's time to make room for some good company! Miami-based Batter Up, LLC is set to debut its scrumptious new line of first-ever frozen, gourmet, all-natural, no mix and no mess cake batters and buttercream frostings. Ready. Set. Cupcake! products can now be purchased in the frozen section of Whole Foods Markets in many Florida locations including, Coral Gables, Coral Springs, Pinecrest, Aventura, Ft. Lauderdale, Plantation, Boca Raton, Palm Beach Gardens, Wellington, Winter Park, Orlando, Sarasota, Tampa, Naples, Jacksonville, as well as Epicure Market Miami Beach.

(Photo: http://photos.prnewswire.com/prnh/20111031/CL95912)

Available in delicious rich chocolate and vanilla flavors, Ready. Set. Cupcake! is made with all-natural ingredients and contain no trans fats or hydrogenated oils.  The oven-ready cake batters and ready-to-frost buttercreams are frozen to maintain freshness without artificial preservatives, and are conveniently packaged in a professional pastry bag. For easy decorating, the buttercreams include a pastry tip, allowing for a professional touch.

Ready. Set. Cupcake! creators Carolyn Shulevitz and Leslie Kaplan explain, "Cupcakes have been a popular dessert for decades and now specialty gourmet cupcakes are the hot trend. In 52 weeks ending March 2010, cupcake sales amazingly increased 11.5 percent. Ready. Set. Cupcake! is filling a niche for a new generation of fun and baking, providing a delicious and healthier solution to satisfy one's cupcake craving. In the United States, cupcakes rank in the top ten of favorite desserts and now everyone can easily bake fresh cupcakes in their own oven without taking the time to measure, mix and clean-up!" the partners add.

Whether you are a pro in the kitchen or culinary challenged, the convenient professional pastry bag packaging allows everyone the possibility to create their own signature cupcake – simply add in your favorite flavor from mint extract to peanut butter or guava and cream cheese to the pastry bag – the possibilities are endless. "Ready. Set. Cupcake! is so versatile, you can even make madeleines, whoopie pies and a six inch cake!" exclaims Shulevitz.  "All you have to do is pipe, bake and decorate. Ready. Set. Cupcake! is easy to use and everyone from kids, teens, parents and grandparents can bake lots and lots of cupcakes in minutes!"

Inspired by Shulevitz's and Kaplan's love of food, family and entertaining, Ready. Set. Cupcake! by The Piping Gourmets is a fabulous blend of back of the house meets front of the house.   

"For the past several years I managed a yacht charter business and when the recession hit, I found it difficult to find a caterer for intimate parties," says Kaplan. "Teaming up with Carolyn, a long time friend and professional chef, proved to be a great success," she adds. "Our 'ah ha' moment for Ready. Set. Cupcake! occurred during a dinner cruise when a group of guests were so impressed by the cupcakes, they insisted on meeting the chef," Kaplan adds.  "Carolyn and I took this as a sign and immediately got to work developing and creating the concept for a simple to bake gourmet cupcake we could share with consumers everywhere." 

The amazing new Ready. Set. Cupcake! cake batters and buttercream frostings are manufactured under the highest quality control with an excellent rating under GMP and HACCP certification.  For additional information visit www.readysetcupcake.com.

Carolyn Shulevitz is a CIA (Culinary Institute of America) graduate from Hyde Park, New York and is HACCP certified.  Leslie Kaplan is a FIU (Florida International University) graduate with a BS in Hospitality Management. Combined they have years of food & beverage and management experience.

For additional information on the Ready. Set. Cupcake! by The Piping Gourmets contact Kimberley Concors at 305-527-9962 or [email protected] for Batter Up, LLC.

SOURCE Batter Up, LLC