In the research note, Aragon CEO and Lead Analyst Jim Lundy suggests that: "Enterprises and mid-market companies looking for a more engaging way to hold webinars and meetings should evaluate ReadyTalk. Attracting users to online events is becoming more challenging, and ReadyTalk is making this easier..." ("Hot Vendors in Webinars, 2016." Jim Lundy. June 30, 2016.)1
The report goes on to highlight several characteristics of the ReadyTalk webinar platform, including a full feature set, no need for downloads or plug-ins, customizable webinar branding, ease of use in either a managed service or self-service environment, value pricing and a commitment to customer support. It also includes brief descriptions of ReadyTalk's high quality broadcast video Webcasting solution as well as Simulive automated, recorded webinars and various webinar integrations with marketing automation providers like HubSpot, Marketo, Oracle Eloqua, Salesforce Pardot and Act-On.
"This notable achievement is a testament to the hard work our webinar product engineering and customer service teams have put in over the past year or two," said Beth Toeniskoetter, manager of webinar line of business, ReadyTalk. "It's our constant goal to make webinars easier, more dynamic and more data-rich, and that's exactly what we plan to do for our customers during the second half of 2016."
To reference and gain access to the full Aragon Research "Hot Vendors in Webinars 2016" research note, please visit: https://aragonresearch.com/special-report-aragon-research-hot-vendors-for-2016-part-iii/.
ReadyTalk delivers audio and web conferencing services that inspire collaboration and enable the Future of Work for today's increasingly digital and mobile workforce. By combining intuitive, innovative technology with unmatched customer service, ReadyTalk provides a seamless collaboration experience for anyone, across any device, platform or location. Everything you need, anywhere you are, for before, during and after your online event. ReadyTalk is headquartered in Denver, CO and was founded in 2001.
Aaron Motsinger for ReadyTalk
1 Aragon Research does not endorse vendors, or their products or services that are referenced in its research publications, and does not advise users to select those vendors that are rated the highest. Aragon Research publications consist of the opinions of Aragon Research and Advisory Services organization and should not be construed as statements of fact. Aragon Research provides its research publications and the information contained in them "AS IS," without warranty of any kind.
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