CHICAGO, Sept. 14, 2016 /PRNewswire/ -- 55places.com, an industry leader in active adult communities, recently surveyed their target audience to see what 55+ adults are looking for in a real estate agent. The results of this National Housing Survey shed some light on what Baby Boomers require from an agent and how they go about choosing their perfect match from so many in the area.
The most substantial takeaway for real estate agents looking to improve their business is focused on reviews. In the age of Yelp, more and more potential homebuyers are looking to reviews from former clients when choosing an agent –– which makes it advantageous for real estate agents to be on sites like 55places.com. 44% of survey respondents said reviews from prior clients are "very important" to their decision to work with the agent, while 26% went a step further and described it as "extremely important."
55places.com Partner Agents don't pay to be on the site, but rather are chosen for their skill and expertise within a given area –– an important characteristic, since 88% of respondents to the survey named "knowledge of search area" as most important to them in choosing a real estate agent. Because agents don't pay for space on the site, home shoppers can rest assured that the information and reviews listed are unbiased.
"Our team spends countless hours searching for and interviewing the best potential real estate agents in various markets, but the guidance doesn't end there," says Todd Warshauer, Vice President of Sales for 55places.com. "We spend quality one-on-one time training our agents over the phone and face-to-face in their own markets, instructing them on how to give our clients the best experience they could possibly have."
And with potential homebuyers placing such a premium on reviews from previous clients, it's that kind of training that keeps the positive testimonials coming in. The internet provides consumers with hundreds of options for real estate professionals and review systems to make sure they're choosing the right one, meaning agents in turn have to foster positive relationships to keep their ratings up. This system of accountability makes sure everyone, agent and client alike, comes out of the transaction a winner.
55places.com is the number one resource for anyone searching for information about active adult communities in the United States. The website offers unbiased information and reviews of over 1,000 active adult communities. 55places.com is the only source where you will find such a wide range of information including photos, videos, descriptions, floor plans, listings of homes for sale, and reviews about nearly every 55+ and active adult community in the country.
CONTACT: Samantha Reid, 1-773-278-5500, firstname.lastname@example.org
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