SAN JOSE, Calif., Feb. 5, 2016 /PRNewswire/ -- Realtor.com®, a leading destination of online real estate services operated by News Corp [NASDAQ: NWS, NWSA]; [ASX: NWS, NWSLV] subsidiary Move, Inc., today announced that its website attracted 50 million unique users in January 2016. The traffic milestone is the site's latest breakthrough that follows a period of rapid expansion following News Corp's acquisition of its parent company, Move, Inc., in November 2014.
In 2015, the number of unique visitors to realtor.com® on desktop and mobile devices grew more than 40 percent year over year, reaching a previous peak of more than 48 million unique users in July. Total page views and the average time users spent on the site also grew more than 30 percent during the year, based on internal statistics. Data from independent analytics provider comScore has shown that realtor.com® was the fastest growing online real estate destination in 2015, significantly surpassing industry competitors in areas including unique visitor growth and page view growth.
"Our primary focus is to simplify the process of buying and selling a home, one of the biggest financial decisions most people will ever make. That means ensuring that realtor.com® is the trusted source when it comes to providing consumers with the information and expertise they need," said Ryan O'Hara, chief executive officer of Move. "With more listings, the most accurate information and ability to connect with a real estate professional when the time is right, it's clear why realtor.com® is the fasting growing online real estate destination. We believe this pace will only continue as we provide consumers with what they want, where and when they want it."
Realtor.com®'s January 2016 total of 50 million unique users was 34 percent larger than its previous record for January of 37 million, set in 2015. The site's sharp growth in traffic and engagement is the latest sign that the strength of News Corp's unparalleled editorial platform, which includes The Wall Street Journal, Barron's and MarketWatch, is giving realtor.com® a competitive advantage.
Realtor.com®'s listing superiority and ability to provide consumers with best-in-class listings continues to distinguish it from competitors. An analysis conducted by realtor.com® in October 2015 found that the site provides at least 20 percent, or approximately 300,000, more for-sale listings sourced by multiple listings services (MLS) nationwide than its nearest competitor. In some markets, the gap widens significantly to as much as twice as many listings. At any given time, realtor.com® features more than 97 percent of all MLS for-sale listings, 90 percent of which are updated every 15 minutes, leveraging relationships with nearly 800 MLS.
About Move, Inc. and realtor.com®
Move, Inc. operates the realtor.com® website and mobile experiences, which provide buyers, sellers and renters of homes with the information, tools and professional expertise they need to discover and create their perfect home. News Corp [NASDAQ: NWS, NWSA] [ASX: NWS, NWSLV] acquired Move in November 2014, and realtor.com® quickly established itself as the fastest growing online real estate service provider as measured by comScore.
As the official website of the National Association of REALTORS®, consumers know they can look to realtor.com® for the most comprehensive and accurate information anytime, anywhere. With relationships with nearly 800 multiple listing services (MLS), realtor.com® has more than 3 million for-sale listings, which account for more than 97 percent of all MLS-listed for-sale properties. More than 90 percent of the listings are updated every 15 minutes. Move's network of websites provides consumers a wealth of innovative tools, including Doorsteps®, Moving.com™, SeniorHousingNet℠ and others. Move supports real estate professionals by providing many services to grow their businesses in an increasing digital, on-demand world, including ListHub™, the nation's leading listing syndicator and centralized intelligence platform for the real estate industry; TigerLead®; Top Producer® Systems; and FiveStreet℠ and Reesio as well as many free services.
This document contains certain "forward-looking statements" within the meaning of the Private Securities Litigation Reform Act of 1995. These statements are based on management's views and assumptions regarding future events and business performance as of the time the statements are made. Actual results may differ materially from these expectations due to changes in global economic, business, competitive market and regulatory and other factors. More detailed information about these and other factors that could affect future results is contained in News Corp's filings with the Securities and Exchange Commission. The "forward-looking statements" included in this document are made only as of the date of this document and we do not have any obligation to publicly update any "forward-looking statements" to reflect subsequent events or circumstances, except as required by law.
Media Contact: Janice McDill, realtor.com, 408-558-4620
Lexie Puckett, realtor.com, 805-557-3151