RECMA Ranks OMD as Top Global Media Brand
NEW YORK, July 29 /PRNewswire/ -- In the 12th edition of the Research Company Evaluating the Media Agency Industry (RECMA) Global Billings Report published earlier this month, Omnicom network OMD was once again named the global market leader, earning the top ranking in the US and EMEA regions.
With billings of $27.8 billion (based on RECMA estimates), OMD also emerged as the fastest growing media network, as well as the leading brand in more markets than any other agency in the ranking, holding double-digit market share in more than twenty countries.
"Complementing our top rankings in the US and EMEA with our strong performance in APAC and LATAM, OMD has a singularly balanced global footprint," says OMD Worldwide CEO Mainardo de Nardis, who credits the agency's cross-market equilibrium, a client roster comprised of many of the world's most successful global brands, and the outstanding efforts of more than 8,000 talented people in 97 markets for OMD's unique ability to achieve growth in the midst of 2009's global economic downturn.
The July ranking follows earlier reports this year in which RECMA rated OMD as the top global network across 26 countries and the top global network in terms of fully integrated digital capabilities.
About OMD Worldwide
OMD Worldwide ( www.omd.com) is the largest and most innovative media marketing company in the world, with more than 8,000 employees in 97 markets serving many of the most successful and well-known global brands. OMD is recognized for its global footprint, strategic integration and creativity; and has been named Most Creative Agency in the World by The Gunn Report for an unprecedented five consecutive years; Adweek Global Media Agency of the Year for 2008 and 2009; and 2009 Media Agency of the Year by Advertising Age. OMD Worldwide is a unit of Omnicom Media Group, the media services division of Omnicom Group Inc. (NYSE: OMC).
About Omnicom Group Inc.
Omnicom Group Inc. (NYSE: OMC) (www.omnicomgroup.com) is a leading global marketing and corporate communications company. Omnicom's branded networks and numerous specialty firms provide advertising, strategic media planning and buying, digital and interactive marketing, direct and promotional marketing, public relations and other specialty communications services to over 5,000 clients in more than 100 countries.