Reportlinker Adds Global Location-based Services (LBS) Industry

NEW YORK, Oct. 4 /PRNewswire/ -- Reportlinker.com announces that a new market research report is available in its catalogue:

Global Location-based Services (LBS) Industry

http://www.reportlinker.com/p0305111/Global-Location-based-Services-LBS-Industry.html

This report analyzes the Global market for Location-Based Services (LBS) in US$ Million. Annual estimates and forecasts are provided for the period 2006 through 2015. The report profiles 106 companies including: Network Operators: Orange UK, Sprint Nextel, T-Mobile Deutschland GmbH, Vodafone Group Plc, AT&T, Inc, Verizon Communications, Inc., and NTT DoCoMo, Inc., Handset/Mobile Terminal Vendors: Apple, Inc., Garmin International Inc., Motorola, Inc., Nokia Corporation, Research In Motion Limited, and Samsung Group, Location Platform Providers: DeCarta, Inc., Jentro Technologies GmbH, and TeleCommunication Systems, Inc., Location Based Service Application Providers: Brightkite, Inc., Findcall UK, Loopt, Ituran Location and Control Ltd., NAVTEQ, TeleNav, Inc., TomTom International BV, Trueposition, Inc., Telmap Ltd., Trimble Navigation Limited, Useful Networks Inc., and WHERE Inc. Market data and analytics are derived from primary and secondary research. Company profiles are mostly extracted from URL research and reported select online sources.

LOCATION BASED SERVICES (LBS) MCP-6295

A GLOBAL STRATEGIC BUSINESS REPORT

CONTENTS

I. INTRODUCTION, METHODOLOGY & PRODUCT DEFINITIONS

Study Reliability and Reporting Limitations I-1

Disclaimers I-2

Data Interpretation & Reporting Level I-3

Quantitative Techniques & Analytics I-3

Product Definitions and Scope of Study I-3

II. EXECUTIVE SUMMARY

1. INDUSTRY OVERVIEW II-1

Market Musings II-1

Telecommunication Services Move Beyond Voice II-1

Developments in GPS, a Key Enabler, Drive Commercial

Feasibility of LBS II-1

GPS-Enabled Touch-Screen Phones Propel Growth II-2

LBS: A Review of the Current Scenario II-2

"Location Does Matter" II-3

Development of An Effective Business Model: Critical to Success II-3

Market Fundamentals/Trends II-4

Pricing Dynamics II-4

Subscription Model II-4

Bundled Service Subscription Model II-5

One-Time Payment Model II-5

Pay-per-use II-5

Competition Comes Out of the Shadows II-6

Growing Popularity of Mobile Commerce Triggers Growth of LBS II-6

SMS based LBS: A Truly Out-Of-The-Box Service II-6

Passive/Push LBS Services to Grow in Popularity Over Active

/Pull LBS Services II-7

Satellite Imagery Throws the Spotlight on Image- Enhanced

Location Based Applications II-7

Emergence of Location-Based "X" II-8

The Open Geospatial Consortium (OGC) II-9

Smartphone Users: A Promising Consumer Cluster II-9

Smartphone Mobile Navigation Increases II-9

Location Based Shopping Applications Catch the Fancy of

Shoppers with Smartphones II-9

Service Market Metrics II-10

Location based Social Network Services: A Killer Service

Offering II-10

Demand for Location Enabled Search On the Rise II-10

Location Based Mobile Advertising: The Future of Mobile

Advertising II-10

Increasing Demand for Personal Navigation and Enterprise

Services II-11

Growing Demand for LBS that Provide Users with POI Information II-11

Social Networks and Apps Turn Location Data Collection into

Games II-12

Apps That Allow Users To Search & Review Food Joints Grow In

Popularity II-12

Demand Grows for Medical and Safety Monitoring Location Tech

Based Applications II-12

Demand for Content On the Rise II-13

2. FOCUS ON SELECT REGIONAL MARKETS II-14

United States II-14

Table 1: Consumer LBS Market in North America (2009):

Percentage Share Breakdown of Revenue by Application

(includes corresponding Graph/Chart) II-14

Table 2: Location Based Services (LBS) Market in the United

States (2007): Percentage Share Breakdown of Revenue by

Service/Business Model (includes corresponding Graph/Chart) II-14

Japan II-15

Europe II-15

Data Privacy Laws in Europe II-16

Galileo: An Introduction II-16

Purpose and Advantages of Galileo II-17

Features II-17

Guaranteed Service II-17

Global Integrity II-17

Enhanced Signal Performance II-18

Search and Rescue Services II-18

GLONASS (Russia) II-18

Key Statistical Findings II-19

Table 3: European Mobile Location Based Services (LBS)

Market (2008): Percentage Share Breakdown of Revenue by

Source (includes corresponding Graph/Chart) II-19

Asia-Pacific II-19

Table 4: Location Based Services (LBS) Applications Market in

Asia-Pacific(2008): Percentage Share Breakdown of Revenue by

Segment II-19

Table 5: Location Based Services (LBS) Applications Market in

Asia-Pacific(2008): Percentage Share Breakdown of Revenue by

Country (includes corresponding Graph/Chart) II-19

Focus on Select Asian Countries II-20

New Zealand II-20

India II-20

Technology, Infrastructure & Regulations: A Peek Into the

Tri-Challenges II-20

China II-21

3. PRODUCT OVERVIEW II-22

Location-based services (LBS): A Definition II-22

Types of Location Based Services II-22

Location Aware Services II-22

Integrated Navigation Services II-23

Point-based Search Services II-23

Location Tracking Services II-23

Resource Tracking Services II-23

Child Tracking Services II-23

Transport Logistics II-23

Enabling Technologies II-24

Global Positioning System (GPS) II-24

Enhanced 911 (E911) II-25

Wi-Fi Positioning System (WPS) II-25

Radio Frequency Identification (RFID) II-25

GSM Localization II-25

Operator and GPS-Independent Location Service II-26

Cell of Origin (COO) II-26

Time Difference of Arrival (TDOA) II-26

The Angle of Arrival (AOA) II-26

The Enhanced Observed Time Difference (E-OTD) II-26

LBS Standards II-26

ISO and OGC Standards II-26

OpenLS 1.1 II-27

Directory Service II-27

Gateway Service II-27

Location Utility Service II-27

Presentation Service II-27

Route Service II-27

Open Mobile Alliance II-28

Secure User Plane Location (SUPL) II-28

Other LBS Standards II-29

4. PRODUCT/SERVICE LAUNCHES II-30

Mobile Commerce Introduces New Mobile Applications II-30

NAVTEQ Introduces NAVTEQ LocationPointTM Advertising II-30

Tata Teleservices Launches QUICKFINDER A-GPS Service II-31

Trimble Launches Trimble OutdoorsTM GPS Lifestyle Applications

on T-Mobile II-31

TeleNav Introduces GPS Navigator™ on T-Mobile Sidekick® LXTM II-32

TeleNav Introduces GPS Navigation Service on T-Mobile G1 II-32

TeleNav Unveils TeleNav Vehicle Manager II-32

MegaFon Introduces Navigator II-32

Ilse Media Unveils hier.nl II-33

MVNO Noverca Italia Unveils Vicino a te II-33

Arealcontrol Introduces GPS Lean Software II-33

Navitime Unveils Location-Based Services II-33

TeleCommunication & CTIA Introduces Integrated Hosted Solutions II-34

UbiEst Launches UbiSafe II-34

Research In Motion Launches TeleNav GPS NavigatorTM on

BlackBerry App WorldTM II-34

ZOS Communications Introduces Location-Based Messaging Platform II-35

NAVTEQ and LocatioNet Re-launches amAze Navigation Service II-35

Tele Atlas Introduces MultiNet® 2009.06 II-35

1020 Placecast and Alcatel-Lucent to Introduce Location-Based

Services II-35

Indosat to Launch Location-Based Services II-36

Telmap Rolls Out Telmap5 II-36

Cellcom Launches Location-based Services II-36

Google Introduces Latitude II-36

Sprint Unveils Where and Veriplace II-37

Gearworks Unveils OnCare by Gearworks™ II-37

Warid Telecom Rolls Out Location Based Services II-37

Microsoft and Mobile Commerce Introduces Location Gateway II-38

Redknee Solutions Launches Enhanced Location Services 6.0 II-38

deCarta Unveils deCarta Mobile™ II-38

5. ENABLING TECHNOLOGY DEVELOPMENTS II-39

Andrew Solutions Unveils GeoLENsTM Policy Server II-39

Trimble Launches CondorTM GPS Modules Range II-39

Gearworks Unveils etrace® 7.1 II-40

Trimble Launches Trimble® Construction Manager Version 2.4 II-40

WebTech Wireless Unveils WT7000 Series LocatorTM II-40

GyPSii Introduces GyPSii OpenExperience API II-41

Micro ElectroMechanical Systems Introduces Magnetic Sensors II-41

Loc-Aid Launches Carrier-Class Aggregation Platform II-42

Sarantel Unveils Pro Antenna II-42

Sensorlogic Launches XpressIQ Position II-42

Ekahau and Ascom Wireless Solutions Unveils Integrated Wi-Fi

Positioning Solution II-42

Telesoft Technologies Introduces HINTON Locator II-43

Andrew Solutions Unveils GeoLEN Range of Products II-43

CSR Unveils BlueCore BC7830 II-44

SiRF Technology Holdings Launches SiRFatlasIV® Platform II-44

6. RECENT INDUSTRY ACTIVITY II-45

Google Acquires Admob II-45

Apple Takes over Quattro Wireless II-45

Useful Networks Enters into Alliance with MoVoxx II-45

Novasys Takes Over Tridoo II-46

Novasys Enters into Partnership with Pointer Telocation II-46

Nokia to Form Joint Venture with HCL Infosystems II-47

Vodafone Group Inks Agreement with Tele Atlas II-47

TeleCommunication Systems Takes Over LocationLogic II-47

NAVTEQ Acquires T-Systems Traffic II-48

SiRF Technology Holdings Merges with CSR's Subsidiary II-48

FindWhere Enters into Joint Venture with I2TC II-48

Sprint Enters into Partnership with uLocate Communications and

WaveMarket II-49

Mobile Messaging Solutions Purchases Stake in Truck-Loc II-49

America Movil and Nokia Enter into Partnership II-49

BlueSky Positioning Enters into Partnership with Gecko Landmarks II-49

Alcatel-Lucent Enters into Partnership with 1020 Placecast II-50

NetScout Collaborates with Cisco II-50

WebTech Wireless Signs Definitive Agreement with Grey Island

Systems International II-50

China Aerospace Science and Technology Enters into Partnership

with China Telecom II-51

Mobile Commerce and O2 UK Enter into Collaboration II-51

DeviceAnywhere Enters into Collaboration with Navteq II-51

Gearworks Merges with Xora II-52

Limbo Merges with Brightkite II-52

TeleCommunication Enters into Partnership with Alliance

Development Group II-52

Hale Capital Partners and Autodesk Spins-Off Location Services

Business II-52

Location Based Services Enters into Settlement and License

Agreement with Leap Wireless International II-53

UbiEst Enters into Partnership with Aepona II-53

In Real Life Enters into Partnership with GeoMe II-53

WebTech Wireless Receives Order from Sat Company II-54

Nokia Takes Over NAVTEQ II-54

Homeland Integrated Security Systems Signs Letter of

Intentwith Global Tracking Technologies II-54

uLocate Communications Takes Over Zync II-55

Xora Enters into Partnership with WeatherBug II-55

GyPSii Signs Agreement with Garmin II-55

Tele Atlas Signs Agreement with Datamap II-56

AvMap and Tele Atlas Extends Collaboration II-56

China Telecom Takes Over China Unicom's Location-Based

Services Division II-56

Orbster Collaborates with LocatioNet II-56

infoUSA Licensing Partners with GeoSpot II-57

Appello and deCarta Collaborate with LG Electronics II-57

Appello Systems Enters into Strategic Partnership with Sony

Ericsson II-57

u-blox Holding Acquires Geotate II-57

TeleCommunication Systems Acquires Networks In Motion II-58

Intel Joins Partner Zone Program on NN4D.com of NAVTEQ II-58

NAVTEQ Purchases Acuity Mobile II-58

io global Partners with mxData for BT MyPlace Service II-59

Tele Atlas Signs Agreement with Nextar II-59

Telmap to Provide GPS Navigation Services to Telefónica II-59

ALK and Tele Atlas Sign License Agreement II-59

T-Mobile Selects Appello and deCarta for Location-Based Services II-60

Trimble Extends Agreement with NAVTEQ II-60

TeleCommunication Systems Signs Agreement with nTelos II-60

Tele Atlas Signs Definitive Agreement with Kalyani Group II-61

Wireless Matrix and Ventyx Enters into Partnership II-61

Contigo Enters into Partnership with Jasper Wireless II-62

Spirent Inks Agreement with China Telecommunications

Technology Labs II-62

Aepona Enters into Partnership with WaveMarket II-62

Tata Teleservices to Deploy A-GPS Location-Based Services Network II-62

Eniro and Appello Sign Location-Based Service Agreement II-63

Valassis Signs Location-Based Service Agreement with Tele Atlas II-63

Vodafone to Acquire Wayfinder Systems II-63

SK Telecom Takes Over E-eye High Tech II-63

Nokia Acquires Plazes II-64

Artilium Takes Over Trisent II-64

Useful Networks Purchases KnowledgeWhere II-64

Apishere to Purchase Navit Innovations II-64

7. FOCUS ON SELECT PLAYERS II-65

Network Operators II-65

Orange UK (UK) II-65

Sprint Nextel (USA) II-65

T-Mobile Deutschland GmbH (Germany) II-65

Vodafone Group Plc (UK) II-65

AT&T, Inc. (USA) II-66

Verizon Communications, Inc. (USA) II-66

NTT DoCoMo, Inc. (Japan) II-66

Handset/Mobile Terminal Vendors II-66

Apple, Inc., (USA) II-66

Garmin International Inc. (USA) II-66

Motorola, Inc., (USA) II-67

Nokia Corporation (Finland) II-67

Research In Motion Limited (Canada) II-67

Samsung Group (South Korea) II-68

Location Platform Providers II-68

DeCarta, Inc., (USA) II-68

Jentro Technologies GmbH (Germany) II-69

TeleCommunication Systems, Inc. (USA) II-69

Location Based Service Application Providers II-69

Brightkite, Inc., (USA) II-69

Creativity Software (UK) II-70

Findcall UK (UK) II-70

Loopt (USA) II-70

Ituran Location and Control Ltd. (Israel) II-71

NAVTEQ (USA) II-71

TeleNav, Inc. (USA) II-71

TomTom International BV (The Netherlands) II-71

Trueposition, Inc. (USA) II-72

Telmap Ltd (Israel) II-72

Trimble Navigation Limited (USA) II-72

Useful Networks Inc. (USA) II-72

WHERE Inc (USA) II-73

8. GLOBAL MARKET PERSPECTIVE II-74

Table 6: World Recent Past, Current and Future Analysis for

Location-Based Services by Geographic Region - North America,

Japan, Europe, and Asia-Pacific (excluding Japan) Markets

Independently Analyzed with Annual Revenue Figures in US$

Million for Years 2006 through 2015 (includes corresponding

Graph/Chart) II-74

Table 7: World 10-Year Perspective for Location-Based Services

by Geographic Region - Percentage Breakdown of Annual Revenues

for North America, Japan, Europe, and Asia-Pacific (excluding

Japan) Markets for Years 2006, 2009 and 2015 (includes

corresponding Graph/Chart) II-75

Table 8: World Recent Past, Current and Future Analysis for

Location-Based Services by Geographic Region - North America,

Japan, Europe, and Asia-Pacific (excluding Japan) Markets

Independently Analyzed with Number of Subscribers in Thousands

for Years 2006 through 2015 (includes corresponding

Graph/Chart) II-76

Table 9: World 10-Year Perspective for Location-Based Services

by Geographic Region - Percentage Breakdown of Subscribers

Base for North America, Japan, Europe, and Asia-Pacific

(excluding Japan) Markets for Years 2006, 2009 and 2015

(includes corresponding Graph/Chart) II-77

III. COMPETITIVE LANDSCAPE

Total Companies Profiled: 106 (including Divisions/Subsidiaries - 112)

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Region/Country Players

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The United States 52

Canada 6

Japan 2

Europe 35

France 3

Germany 7

The United Kingdom 11

Italy 1

Spain 1

Rest of Europe 12

Asia-Pacific (Excluding Japan) 12

Latin America 1

Middle East 4

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To order this report:

Telecommunication Services Industry: Global Location-based Services (LBS) Industry

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