Reportlinker Adds Weight Loss Markets for Products and Services

NEW YORK, Nov. 9, 2010 /PRNewswire/ -- Reportlinker.com announces that a new market research report is available in its catalogue:

Weight Loss Markets for Products and Services

http://www.reportlinker.com/p0326192/Weight-Loss-Markets-for-Products-and-Services.html

In 2009, the market for weight loss products and services was worth nearly $121 billion.  BCC anticipates this market will expand at a compound annual growth rate (CAGR) of 2.2% during the forecast period, resulting in a projected market size of more than $134 billion in 2014. 

Foods and beverages are the largest category in the ingested goods market. This segment was valued at nearly $79 billion in 2009. Food movements, growing sub-segments, and healthy eating trends should drive growth in this sector at a 2% compound annual growth rate (CAGR) to reach more than $86 billion by 2014.

Nutraceuticals are the second-largest product segment, after foods and beverages.  Retail sales in 2009 topped $3.6 billion and are expected to grow at about a 1.4% compound annual growth rate (CAGR) through 2014 to reach $3.9 billion.

INTRODUCTION

STUDY GOALS AND OBJECTIVES

This study will determine the current status of the weight loss products and services market, assess its growth potential during the 5-year period from 2009 to 2014, and evaluate all its segments in terms of marketable products and services.

REASONS FOR DOING THE STUDY

As the number of overweight and obese individuals in the United States grows at epidemic rates, business opportunity abounds. While businesses addressing the needs of the overweight and obese will continue to find relevancy in traditional products and services, the weight loss market continues to evolve and benefit from innovation. This study shall analyze all of these trends through 2014.

SCOPE OF REPORT

In this report, the weight loss industry is defined, broadly, as the businesses for which significant revenue is generated by the claim of contributing to weight loss or fat loss. While the report includes categories traditionally considered part of the "weight loss industry," such as weight loss centers and weight loss drugs, it also includes categories such as video games and liposuction. In other words, products and services that target, in whole or in part, weight or fat loss among the overweight and obese are included in this report.

This study incorporates four major industry categories related to the weight loss market: ingested goods, non-ingested goods, consumer services, and medical services. It analyzes each commercial and technological element as it relates to current market status and its impact on future markets. It presents forecasts of growth during the next 5 years. In addition, the dynamics of consumer behavior are analyzed as they relate to the weight loss market.

More specifically, this study incorporates the following industry segments: diet and low-calorie food and beverages; nutraceuticals; pharmaceuticals; equipment; electronic media; print media; weight loss centers and diet preparation; gyms, health clubs, and training; bariatric surgery; and lipectomy.

The report analyzes each commercial and technological element as it relates to current market status and its impact on future markets. It presents forecasts of growth during the next 5 years. In addition, the dynamics of consumer and patient behavior are analyzed as they relate to obesity and any possible methods that could be successful in treating it.

All of the analyses are presented in quantitative table and chart formats. Numerical relationships are related to more qualitative information to provide both measurable dimensions and insights into the causes and effects of behavior, technological, commercial, and governmental activity.

INTENDED AUDIENCE

This is a study of 10 industry segments and their prospects for achieving market growth and providing efficacious treatment for overweight and obesity.

BCC presents the industry's economic environment, technological descriptions and issues, applications, market factors and potential. It projects sales of products and services through 2014.

Businesses dealing in the food and beverage, nutraceutical, pharmaceutical, equipment, electronic media, print media, cosmetics, weight loss centers, gym, health club, personal training, diet management, food preparation, corporate, medical guidance, lipectomy, and bariatric surgery sectors, within or related to the weight loss industry, shall find this study of interest.

More broadly, this report is of interest to companies, institutions, and researchers working within the weight loss space, including manufacturers, consumer service providers, medical service providers, wholesalers, retailers, technologists, government agencies, universities, students, journalists, and other concerned individuals and groups.

INFORMATION SOURCES

Through primary and secondary sources, BCC determined revenues received by businesses. Past, current, and projected revenue amounts are in present dollars at the manufacturer level (for products) or at the point of transaction (for services).

BCC interviewed approximately 100 individuals to obtain primary data for this study. Respondents were guaranteed nondisclosure of interview data to protect their identities. Respondents represented a variety of business levels in industry segments, trade and professional organizations, trade and professional publishers, university and science organizations, and various levels of government. A considerable amount of secondary data was obtained, largely via the Internet, from government, trade and professional organizations, universities, and others. Sources of numerical data are noted throughout the report.

ANALYST CREDENTIALS

Eric Santos has been a professional in the pharmaceutical, nutraceutical, and food/beverage industries for more than 10 years, in both manufacturing and strategy. He received his MBA from INSEAD and his BS in Chemical Engineering from the University of California at Berkeley.

Chapter- 1: INTRODUCTION

STUDY GOALS AND OBJECTIVES 1

REASONS FOR DOING THE STUDY 1

SCOPE OF REPORT 1

INTENDED AUDIENCE 2

INFORMATION SOURCES 2

ANALYST CREDENTIALS 3

RELATED BCC REPORTS 3

BCC ONLINE SERVICES 3

DISCLAIMER 4

Chapter-2: SUMMARY

SUMMARY 5

SUMMARY (CONTINUED) 6

SUMMARY TABLE U.S. MARKET FOR WEIGHT LOSS PRODUCTS AND SERVICES, THROUGH 2014 ($ MILLIONS) 7

SUMMARY FIGURE U.S. MARKET FOR WEIGHT LOSS PRODUCTS AND SERVICES, 2007-2014 ($ MILLIONS) 7

Chapter-3: OVERVIEW

DEFINITIONS 8

TABLE 1 DEFINITIONS OF ADULT OBESITY AND OVERWEIGHT 8

EPIDEMIC PROPORTIONS: THE CURRENT EXTENT OF AMERICAN O/O 9

OVERWEIGHT AND OBESE ADULTS 9

TABLE 2 HISTORICAL PERCENTAGES OF OVERWEIGHT AND OBESE ADULTS, 1960–2006 10

FIGURE 1 HISTORICAL PERCENTAGES OF OVERWEIGHT AND OBESE ADULTS, 1960–2006 (%) 11

TABLE 3 OVERWEIGHT AND OBESE ADULTS SELF-REPORTING, 1995–2008 (%) 12

OVERWEIGHT AND OBESE CHILDREN AND ADOLESCENTS 13

TABLE 4 AMERICAN CHILDREN AND ADOLESCENTS WHO ARE OVERWEIGHT 1988–2006 (%) 13

FIGURE 2 AMERICAN CHILDREN AND ADOLESCENTS WHO ARE OVERWEIGHT, 1988-2006 (%) 13

TABLE 5 AMERICAN CHILDREN AGED 6–11 WHO ARE OVERWEIGHT, 1963–2004 (%) 14

FIGURE 3 AMERICAN CHILDREN AGES 6–11 WHO ARE OVERWEIGHT, 1963–2004 (%) 14

TABLE 6 HIGH SCHOOL STUDENTS WHO ARE OBESE AND OVERWEIGHT, 2009 (%) 15

TABLE 7 CHILDREN AND ADOLESCENTS WHO ARE OVERWEIGHT ACCORDING TO INCOME LEVEL, 1998–2006 (%) 15

WEIGHT LOSS HABITS IN HIGH SCHOOL 16

TABLE 8 HIGH SCHOOL STUDENTS' WEIGHT LOSS DIETING RATES*, 2005–2009 (%) 16

TABLE 9 HIGH SCHOOL STUDENTS' WEIGHT LOSS EXERCISE RATES*, 2005–2009 (%) 16

TABLE 10 HIGH SCHOOL STUDENTS' RATE OF WEIGHT LOSS DIETING* BY GENDER, 2009 (%) 17

TABLE 11 HIGH SCHOOL STUDENTS' RATE OF WEIGHT LOSS EXERCISE* BY GENDER, 2009 (%) 17

OVERWEIGHT AND OBESITY AND DISEASE 18

TABLE 12 U.S. RATE OF ADULT OBESITY AND OTHER DISEASES BY PLACE OF BIRTH, 1998–2003 (%) 18

Diabetes 19

TABLE 13 RATE OF DIABETES IN ADULTS 18 AND OLDER, 1997-2008 (%) 19

FIGURE 4 RATE OF DIABETES IN ADULTS 18 AND OLDER (%) 20

Cardiovascular Disease Risk Factors: High Blood Pressure and Cholesterol 20

Other Diseases and Conditions Associated with Overweight and Obesity 20

OVERWEIGHT, OBESITY AND A BRIEF HISTORY OF EATING AND MOVEMENT 21

THE LONG VIEW: EATING AND OBESITY THROUGH THE 20TH CENTURY 21

Eating in Postwar America and Beyond 22

Americans Eat More 22

TABLE 14 DAILY CALORIES PER CAPITA CONSUMED BY FOOD GROUP*, 1970–2008 (KILOCALORIES) 23

FIGURE 5 CALORIES CONSUMED BY FOOD GROUP*, 1970–2008 (KILOCALORIES) 24

Snacking and Eating Out 25

TABLE 15 SHARE OF FOOD CONSUMED AWAY FROM HOME VS. AT HOME, 1980–2008 (%) 25

FIGURE 6 FOOD CONSUMED AWAY FROM HOME VS. AT HOME, 1980–2008 (%) 26

Portions 26

DEMOGRAPHIC AND CULTURAL DRIVERS OF UNHEALTHY EATING 27

AMERICAN CULTURE OF EATING 27

LIFE, WORK, AND LEISURE 27

THE CHANGING FAMILY 28

WEALTH, EDUCATION, AND INCOME 28

PHYSICAL MOVEMENT: THE EFFECTS OF MECHANIZATION, SEDENTARY LIFESTYLES 29

Chapter-4: THE BUSINESS OF WEIGHT LOSS IN THE 20TH AND 21ST CENTURIES

THE BUSINESS OF WEIGHT LOSS IN THE 20TH AND 21ST CENTURIES 30

THE BUSINESS OF WEIGHT LOSS …(CONTINUED) 31

NUTRACEUTICALS: MULTIFUNCTIONAL PRODUCTS 32

MAJOR COMMERCIAL FUNCTIONAL APPROACHES TO WEIGHT CONTROL 32

PRODUCTS THAT REDUCE APPETITE 32

PRODUCTS THAT BURN FAT 33

PRODUCTS THAT PREVENT FAT DIGESTION 33

MEAL REPLACEMENTS 33

LOWER CALORIE FORMS OF FOODS AND BEVERAGES 33

INFLUENCES ON DEMAND 34

SOCIAL PRESSURE TO LOSE WEIGHT 34

CONSUMERS' UNREALISTIC EXPECTATIONS 35

POPULARIZATION OF EXERCISE FOR WEIGHT LOSS 36

FOOD MOVEMENTS: ORGANIC, NATURAL, AND OTHERS 36

RESPONSIBILITY FOR THE OBESITY EPIDEMIC 37

PERSONAL RESPONSIBILITY 37

OBESITY POST UNIVERSAL HEALTH CARE 37

SOCIAL RESPONSIBILITY 38

Social Costs 39

Social Costs (Continued) 40

INFLUENCES ON SUPPLY 41

TECHNOLOGY EFFECTS 41

STRICTER ENFORCEMENT OF INDUSTRY PRACTICES 42

PRODUCT AND SERVICE SEGMENTS 43

MARKETS BY APPLICATION: THE WIDE NET 43

INDIVIDUALS WHO ARE SEVERELY OBESE 44

INDIVIDUALS WHO ARE OBESE 44

INDIVIDUALS WHO ARE OVERWEIGHT 44

INDIVIDUALS WHO ARE NOT OVERWEIGHT 45

INDIVIDUALS WITH DIABETES AND OTHER DISEASES 45

THE UNRELENTING DRIVE TO FIGHT OVERWEIGHT AND OBESITY 45

THE UNRELENTING DRIVE TO …(CONTINUED) 46

Chapter-5: WEIGHT LOSS MARKET PRODUCT AND SERVICE SEGMENTS

WEIGHT LOSS PRODUCTS 47

TABLE 16 U.S. MARKET FOR WEIGHT LOSS PRODUCTS BY SEGMENT, THROUGH 2014 ($ MILLIONS) 48

INGESTED GOODS 48

TABLE 17 U.S. MARKET FOR WEIGHT LOSS INGESTED GOODS BY SEGMENT, THROUGH 2014 ($ MILLIONS) 48

Foods and Beverages 48

TABLE 18 U.S. MANUFACTURER SALES FOR DIET FOODS AND BEVERAGES, THROUGH 2014 ($ MILLIONS) 49

Trends for All Foods and Beverages 49

Convenience 49

TABLE 19 RETAIL SALES OF FOOD: FOOD CONSUMED AT HOME VS. FOOD CONSUMED AWAY FROM HOME, 1980–2008 ($ MILLIONS) 50

FIGURE 7 RETAIL SALES OF FOOD: FOOD CONSUMED AT HOME VS. FOOD CONSUMED AWAY FROM HOME, 1980–2008 ($ MILLIONS) 50

Recession 51

Ethnic Foods 52

Trends Especially Affecting Diet Foods and Beverages 52

Political and Cultural Influences On Healthy Eating 52

Political Action 52

American Society: Popular Culture and Food Movements 53

TABLE 20 ORGANIC FARMLAND, 1995–2005 (ACRES) 54

American … (Continued) 55

Trend toward Functional Food and Drink as Means to Better Health 56

Food Pyramid and the Changing American Diet 56

Food Pyramid … (Continued) 57

TABLE 21 CHANGES IN SELECT FOOD CONSUMPTION PER CAPITA, 1980–2007 (%) 58

Functional Food Introductions: "Bad" and "Good" Ingredients 59

Trend toward Focus on Sustainability 60

Dieting Trends: Low Fat, Low Carb, Low Calorie 60

Distinguishing Between "Good Fats" and "Bad Fats" 60

1980s–1990s: Low Fat 60

2000s–2010s: Low Carbohydrate and Beyond 61

Foods 62

TABLE 22 U.S. MANUFACTURER SALES FOR DIET PACKAGED FOOD, THROUGH 2014 ($ MILLIONS) 62

Manufacturing Diet Foods 62

Manipulating Ingredients in Packaged Food 63

TABLE 23 U.S. MARKET SHARES OF THE DIET SINGLE-SERVE FROZEN MEAL MARKET BY BRAND/COMPANY, 2009 (%) 63

TABLE 24 U.S. MARKET SHARES OF COOKIE SALES BY BRAND, 2009 (%) 64

TABLE 25 U.S. MARKET SHARES OF CRACKER SALES BY BRAND, 2009 (%) 64

Beverages 64

TABLE 26 U.S. MARKET FOR DIET BEVERAGES, THROUGH 2014 ($ MILLIONS) 65

Water: Not "Diet" but a Strong Substitute 66

TABLE 27 PER CAPITA CONSUMPTION OF BOTTLED WATER VS. CARBONATED SOFT DRINKS, 1980–2003 (GALLONS) 66

Non-carbonated Beverages 67

TABLE 28 U.S. MARKET FOR DIET NON-CARBONATED BEVERAGES, THROUGH 2014 ($ MILLIONS) 67

Energy Drinks 68

Sports Drinks 68

Ready-to-Drink Teas and Coffees 69

Juices and Juice Drinks 70

Carbonated Soft Drinks 70

TABLE 29 U.S. MARKET FOR DIET CARBONATED SOFT DRINKS, THROUGH 2014 ($ MILLIONS) 71

TABLE 30 U.S. MARKET FOR CARBONATED SOFT DRINKS, THROUGH 2014 ($ MILLIONS) 71

TABLE 31 U.S. PER-CAPITA CONSUMPTION OF CARBONATED SOFT DRINKS SHARE OF TOTAL, 1980–2003 (%) 71

TABLE 32 U.S. MARKET SHARES OF DIET CARBONATED SOFT DRINK MARKET BY BRAND, 2009 (%) 72

TABLE 33 U.S. MARKET SHARES OF DIET CARBONATED SOFT DRINK MARKET: TOP 10 BRANDS VS. OTHERS, 2007–2009 ($ MILLIONS) 72

Alcoholic Beverages 72

TABLE 34 U.S. MARKET FOR LIGHT BEER, THROUGH 2014 ($ MILLIONS) 73

TABLE 35 LIGHT BEER SHARE OF TOTAL U.S. BEER MARKET, 2007–2009 ($ MILLIONS) 74

TABLE 36 U.S. SHARES OF BEER MARKET VOLUMES BY COMPANY, 2009 74

TABLE 37 U.S. MARKET SHARES FOR DIET BEER MARKET VOLUMES BY COMPANY, 2009 (%) 75

Ingredients 75

TABLE 38 U.S. MARKET FOR FAT AND SUGAR SUBSTITUTES, THROUGH 2014 ($ MILLIONS) 75

Fat Substitutes 76

TABLE 39 U.S. MARKET FOR FAT SUBSTITUTES, THROUGH 2014 ($ MILLIONS) 76

A Difficult Task 77

Simplesse, Z-Trim, Olestra, and Salatrim 77

Current and Future Adequacy of Fat Replacers 78

Sugar Substitutes 79

TABLE 40 FOODS WITH ADDED SUGAR AS A PERCENT OF USDA RECOMMENDED DAILY INTAKE (%) 80

High Fructose Corn Syrup 81

TABLE 41 U.S. MARKET FOR SUGAR SUBSTITUTES, THROUGH 2014 ($ MILLIONS) 82

Review of Each Type of Artificial Sweetener 83

Aspartame 83

NutraSweet Co. 84

Merisant 85

Acesulfame-K (Ace-K: Acesulfame Potassium) 85

Sucralose 86

Saccharin 87

Cyclamate 87

Neotame 88

Tagatose 89

Alitame 89

Stevia 90

Advantame 90

Non-Sugar Bulk Sweeteners: Polyols 91

TABLE 42 U.S. SALES OF ARTIFICIAL SWEETENERS BY SUB-SEGMENT, THROUGH 2014 ($ MILLIONS) 91

Slow Entry of New Products into the U.S. 91

Nutraceuticals 91

Nutraceuticals (Continued) 92

TABLE 43 U.S. MARKET FOR WEIGHT LOSS NUTRACEUTICALS, THROUGH 2014 ($ MILLIONS) 93

Pills 93

TABLE 44 U.S. MARKET FOR NUTRACEUTICAL PILLS, THROUGH 2014 ($ MILLIONS) 93

DSHEA, Ephedra, and the Aftermath 93

Weight Loss Pills after Ephedra 94

Weight Loss … (Continued) 95

Meal Replacement Beverages 96

TABLE 45 U.S. MARKET FOR NUTRACEUTICAL MEAL REPLACEMENT BEVERAGES, THROUGH 2014 ($ MILLIONS) 96

TABLE 46 U.S. MARKET SHARES OF NUTRACEUTICAL MEAL REPLACEMENT BEVERAGES BY BRAND, 2009 (%) 96

Meal Replacement Bars 97

TABLE 47 U.S. MARKET FOR NUTRACEUTICAL MEAL REPLACEMENT BARS, THROUGH 2014 ($ MILLIONS) 97

TABLE 48 U.S. MARKET SHARES OF NUTRACEUTICAL MEAL REPLACEMENT BARS BY BRAND/COMPANY, 2009 (%) 97

Pharmaceuticals 98

TABLE 49 U.S. MARKET FOR WEIGHT LOSS DRUGS, THROUGH 2014 ($ MILLIONS) 98

Overview of the Pharmaceutical Industry 98

Leading Pharmaceutical Companies 99

TABLE 50 LEADING PHARMACEUTICAL COMPANIES IN 2009, WORLDWIDE SALES AND R&D EXPENDITURES ($ BILLIONS) 99

TABLE 51 U.S. MARKET SHARES FOR ALL PRESCRIPTION DRUGS BY REVENUE, 2007–2009 (%) 100

FIGURE 8 U.S. MARKET SHARES FOR ALL PRESCRIPTION DRUGS BY REVENUE, 2007–2009 (%) 100

Increasing Role of Generics Companies 101

TABLE 52 U.S. MARKET SHARES FOR ALL PRESCRIPTION DRUGS BY PRESCRIPTION VOLUME, 2007–2009 (%) 101

FIGURE 9 U.S. MARKET SHARES FOR ALL PRESCRIPTION DRUGS BY PRESCRIPTION VOLUME, 2005–2009 (%) 102

Patent Expirations/Empty Pipelines Driving M&A Activity, Including Mega-Mergers 102

Current Drugs: Descriptions of Medications Approved by the FDA 103

Meridia 103

Xenical

POLICY ON THE NATIONAL AND LOCAL LEVELS 151

CONFLICTS OVER A NATIONAL FOOD POLICY 152

INSURANCE COVERAGE 153

Overweight and Obesity Receive Attention at the Top 153

FIGHTING OBESITY IN CONGRESS 153

TABLE 87 NUMBER OF BILLS INTRODUCED IN THE U.S. CONGRESS CONCERNING OBESITY, 1993 TO JULY 2010 153

FIGURE 10 NUMBER OF BILLS INTRODUCED IN THE U.S. CONGRESS CONCERNING OBESITY, 1993 TO JULY 2010 154

FEDERAL GOVERNMENT AGENCIES 155

Regulating Products and Services: Effectiveness, Safety, and Ethics 155

U.S. Food and Drug Administration and the Federal Trade Commission 156

Weight Loss Industry Advertising 157

Weight … (Continued) 158

OTHER HEALTH CARE-RELATED FEDERAL GOVERNMENT AGENCIES 159

U.S. Department of Health and Human Services 159

Centers for Disease Control and Prevention 159

National Center for Health Statistics 160

Health Resources and Services Administration 160

National Institutes of Health 160

National Institute of Diabetes and Digestive and Kidney Diseases 160

Combined Health Information Database 160

U.S. Department of Agriculture 161

Economic Research Service 161

GOVERNMENT-SPONSORED RESEARCH 161

STATE AND LOCAL GOVERNMENTS 161

State Attorneys General and Fraudulent Weight Loss Services 161

Mandatory Information Disclosure 162

False Advertising and Fraud 162

Consumer Education and Skepticism 162

Other Coalitions 163

Chapter-7: COMPANY PROFILES

INGESTED GOODS 164

FOOD AND BEVERAGE 164

Anheuser-Busch InBev 164

Anheuser-Busch Cos., Inc. 164

Coca-Cola Co. 164

TABLE 88 COCA-COLA CO. REVENUES AND NET INCOME, 2000–2009 ($ MILLIONS) 165

Kraft Foods, Inc. 165

MillerCoors LLC 166

SABMiller, plc 166

Molson Coors Brewing Co. 166

Nestlé 167

PepsiCo, Inc. 167

INGREDIENTS: FAT SUBSTITUTES 168

Danisco 168

Procter & Gamble 168

INGREDIENTS: SUGAR SUBSTITUTES 169

Cargill, Inc. 169

Johnson & Johnson (McNeil)/Tate & Lyle 169

Tate & Lyle, plc 169

NutraSweet 170

NUTRACEUTICALS: PILLS 170

Idea Sphere, Inc. 170

Iovate Health Sciences, Inc. 171

NUTRACEUTICALS: MEAL REPLACEMENTS 171

Unilever House 171

Slim-Fast Foods Co. 171

PHARMACEUTICALS 172

Abbott Laboratories 172

TABLE 89 ABBOTT LABORATORIES TOTAL REVENUES AND NET INCOME, 2000–2009 ($ MILLIONS) 173

Arena Pharmaceuticals, Inc. 173

GlaxoSmithKline, plc 173

U.S. Office 174

Orexigen 174

Roche Holding, Ltd. 174

Hoffman-La Roche ("Roche Nutley") 174

Vivus, Inc. 175

NON-INGESTED GOODS 175

EQUIPMENT 175

Brunswick Corp. 175

Icon Health and Fitness, Inc. 176

ELECTRONIC MEDIA 176

Microsoft 176

Nintendo 177

Sony 177

PRINT MEDIA 178

American Media, Inc. 178

Rodale, Inc. 178

CONSUMER SERVICES 178

WEIGHT LOSS CENTERS 178

eDiets.com, Inc. 178

TABLE 90 EDIETS.COM REVENUE, 2000–2009 ($ MILLIONS) 179

Medifast, Inc. 179

Nestlé-Jenny Craig 180

Jenny Craig, Inc. (subsidiary of Nestlé) 180

TABLE 91 GLOBAL NESTLÉ REVENUES, 2000–2009 ($ MILLIONS) 180

TABLE 92 U.S. JENNY CRAIG REVENUES (EST.), 2000–2009 ($ MILLIONS) 181

Nutrisystem, Inc. 181

TABLE 93 U.S. NUTRISYSTEM REVENUES AND NET INCOME, 2000–2009 ($ MILLIONS) 182

Weight Watchers International 183

A Worldwide Operation 183

A Strong Philosophy 184

TABLE 94 WEIGHT WATCHERS TOTAL REVENUES AND NET INCOME, 2000–2009 ($ MILLIONS) 185

TABLE 95 WEIGHT WATCHERS MEETING ATTENDANCE AT COMPANY-OWNED OPERATIONS, 2005–2009 (MILLIONS) 185

Separation from Heinz 186

Going Public 187

Points/Flex, Core, and Momentum 187

Leading in Consumer Support 188

Internet Activity 189

Chapter-8: FUTURE OPPORTUNITIES

INDUSTRY SPECIFIC OPPORTUNITIES 190

FOODS AND BEVERAGES 190

NUTRACEUTICALS 190

PHARMACEUTICALS 191

Can Weight Loss Drugs be Prioritized? 191

Quick Breakthroughs Not Likely 192

Mapping of the Human Genome 192

Current Gene Therapy Reassessment 193

Educate More Physicians 194

ELECTRONICS AND THE INTERNET 194

FITNESS CENTERS 194

WEIGHT LOSS CENTERS 195

BARIATRIC SURGERY 196

OTHER TRENDS 196

GENERATIONS AND FAMILIES 196

Children and the Teenage Market 196

The Family 197

Help Boomers Get and Stay Fit 197

NATIONAL AND LOCAL ACTION 197

WELLNESS PROGRAMS 198

PSYCHOLOGY, HEREDITY, AND ENVIRONMENT 198

THE FUTURE OF WEIGHT LOSS PRODUCTS AND SERVICES 199

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