DUBLIN, October 3, 2016 /PRNewswire/ --
Research and Markets has announced the addition of the "Global M-commerce Market 2016-2020" report to their offering.
The global m-commerce market is forecast to grow at a CAGR of 27.48% during the period 2016-2020.
Commenting on the report, an analyst from the research team said: The launch of m-commerce apps for wearable devices will be a game changing trend for the global m-commerce market. For instance, Apple Watch is likely to come out with m-commerce apps for major vendors like eBay, Target, and Fandango.
This will not only increase the adoption of wearable devices but also m-commerce activities on wearables. The mobile app for Target stores, for instance, merges the offline and online experiences. The embedded sensors will notify the individual about the items on their shopping list when they enter a Target store, giving the buyers a seamless shopping experience.
According to the report, growing adoption of mobile wallets will be a key driver for market growth. Mobile wallet refers to payments made through mobile devices instead of credit or debit cards, or any other cashless payment method. It stores the customers' credit cards details and enables the user to pay at NFC POS terminals via smartphones.
Transactions through mobile wallets need high-speed internet and interoperability between service providers and issuers. NFC-enabled mobile wallets and mode of payments are gaining popularity as it is convenient and saves lot of time. Thus, the growing awareness of mobile wallet and convenience is likely to support the growth of the m-commerce market globally.
For related information on this topic, please check out our recent blog "Verdict Retail & the Smartphone Sector".
- What are the key market trends?
- What is driving this market?
- What are the challenges to market growth?
- Who are the key vendors in this market space?
- What are the market opportunities and threats faced by the key vendors?
- What are the strengths and weaknesses of the key vendors?
- Barnes & Noble
- Best Buy
- J. C. Penney
- Liberty Interactive
- LL Bean
- Macy's Newegg
- Sears Holdings
- The Home Depot
PART 01: Executive summary
PART 02: Scope of the report
PART 03: Market research methodology
PART 04: Introduction
PART 05: Market description
PART 06: Market Overview
PART 07: Market landscape
PART 08: Market segmentation by platform
PART 09: Buying criteria
PART 10: Geographical segmentation
PART 11: Market attractiveness
PART 12: Key leading countries
PART 13: Market drivers
PART 14: Impact of drivers
PART 15: Market challenges
PART 16: Impact of drivers and challenges
PART 17: Market trends
PART 18: Vendor landscape
PART 19: Appendix
PART 20: About the Author
For more information about this report visit http://www.researchandmarkets.com/research/9vpj39/global_mcommerce
Research and Markets
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SOURCE Research and Markets